Global Brand Manager

Global Brand Manager

London Full-Time 47000 - 63000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Shape global brand strategy and lead marketing campaigns for premium spirits.
  • Company: Join a fast-growing business in the premium spirits industry.
  • Benefits: Competitive salary, dynamic work environment, and opportunities for creativity.
  • Why this job: Be part of iconic brands and make a real impact in a vibrant sector.
  • Qualifications: Experience in brand management within premium spirits or FMCG is essential.
  • Other info: Ideal for strategic thinkers who thrive in fast-paced environments.

The predicted salary is between 47000 - 63000 £ per year.

Position: Global Brand Manager – Premium Spirits Location: London Package: £55,000-£60,000 We’re working on behalf of a fast-growing premium spirits business looking for a Global Brand Manager to join its team. This role is a fantastic opportunity for a strategic and creative marketer who is passionate about building iconic brands in the premium spirits industry. About the Role: As a key member of the global brand team, you’ll be responsible for shaping the future of internationally recognised spirits brands. You will drive global brand strategy, develop compelling marketing campaigns, and lead cross-functional teams to execute initiatives that elevate brand equity, awareness, and commercial success. Key Responsibilities:

  • Brand Strategy & Growth – Lead the development and execution of global brand plans, ensuring alignment with business objectives.
  • Marketing & Communications – Manage omnichannel marketing strategies, including digital, PR, social media, and trade activations.
  • Innovation & NPD – Identify market trends and collaborate on new product development to drive growth.
  • Agency & Stakeholder Management – Work closely with agencies, distributors, and internal teams to deliver impactful campaigns.
  • Commercial Performance – Analyse brand performance, market data, and category insights to refine strategies and maximise sales impact.
  • Budget Management – Oversee marketing budgets, ensuring efficient allocation of resources.

What We’re Looking For:

  • Experience in the premium spirits, drinks, or FMCG sector with a strong understanding of brand management.
  • A proven track record in developing and executing successful marketing campaigns across multiple markets.
  • Strong commercial acumen, with the ability to translate consumer insights into brand-building strategies.
  • Digital expertise and experience in crafting omnichannel marketing strategies.
  • Ability to thrive in a fast-paced, entrepreneurial environment while managing multiple projects.

This is an incredible opportunity to work on ambitious, forward-thinking brands in the premium spirits space. If you’re a passionate marketer looking for your next challenge, we’d love to hear from you! #J-18808-Ljbffr

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Contact Detail:

Lime Talent Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Global Brand Manager

✨Tip Number 1

Network with professionals in the premium spirits and FMCG sectors. Attend industry events, webinars, or local meetups to connect with potential colleagues and learn about the latest trends in brand management.

✨Tip Number 2

Showcase your digital marketing skills by engaging with brands on social media. Create content that reflects your understanding of omnichannel strategies and share insights on current market trends to demonstrate your expertise.

✨Tip Number 3

Research the company’s existing brands and recent campaigns. Prepare thoughtful questions and insights that show your genuine interest in their products and how you can contribute to their growth.

✨Tip Number 4

Familiarise yourself with the latest tools and analytics platforms used in brand management. Being able to discuss how you would use data to drive marketing decisions will set you apart from other candidates.

We think you need these skills to ace Global Brand Manager

Brand Management
Strategic Marketing
Omnichannel Marketing
Digital Marketing
Market Analysis
Consumer Insights
Campaign Development
Cross-Functional Team Leadership
Stakeholder Management
Budget Management
Commercial Acumen
Trend Identification
New Product Development (NPD)
Project Management
Creativity

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in brand management, particularly within the premium spirits or FMCG sectors. Use specific examples of successful marketing campaigns you've led to demonstrate your capabilities.

Craft a Compelling Cover Letter: In your cover letter, express your passion for the premium spirits industry and outline how your skills align with the key responsibilities of the Global Brand Manager role. Be sure to mention your experience with omnichannel marketing strategies.

Showcase Your Achievements: Quantify your achievements in previous roles. For instance, mention any increases in brand equity or sales figures resulting from your marketing initiatives. This will help illustrate your impact and effectiveness as a marketer.

Research the Company: Familiarise yourself with the company's brands and recent marketing campaigns. This knowledge will allow you to tailor your application and demonstrate your genuine interest in contributing to their success.

How to prepare for a job interview at Lime Talent Ltd

✨Showcase Your Brand Management Experience

Be prepared to discuss your previous experience in brand management, particularly within the premium spirits or FMCG sectors. Highlight specific campaigns you've led and the impact they had on brand growth and market presence.

✨Demonstrate Strategic Thinking

During the interview, illustrate your ability to develop and execute global brand strategies. Use examples that showcase your strategic mindset and how you align marketing initiatives with business objectives.

✨Highlight Digital Marketing Skills

Given the emphasis on omnichannel marketing strategies, be ready to talk about your digital expertise. Discuss any successful digital campaigns you've managed and how you integrated various channels to enhance brand visibility.

✨Prepare for Scenario-Based Questions

Expect scenario-based questions that assess your problem-solving skills and ability to manage multiple projects. Think of examples where you've successfully navigated challenges in a fast-paced environment and how you achieved positive outcomes.

Global Brand Manager
Lime Talent Ltd
Location: London
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