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- Tasks: Lead growth marketing strategies and campaigns for DTC brands across platforms like Google and TikTok.
- Company: Join Brand Hackers, a dynamic team of branding and marketing pros with 200+ successful brands.
- Benefits: Enjoy remote work, flexible salary, 25 days holiday, and a monthly allowance for coffee or gym.
- Why this job: Be part of a fast-paced startup culture that values innovation and personal development.
- Qualifications: Proven success in growth management, strong analytical skills, and experience with marketing platforms required.
- Other info: Must be available in London at least once every fortnight; open to all levels within salary range.
The predicted salary is between 37000 - 56000 £ per year.
Growth Marketing Manager | £37-56k | Brand Hackers
We build experienced, dynamic and fractional teams that fit in like puzzle pieces – providing just the right knowledge and energy at the right time. We’re not your typical agency or a one-man show; we’re a team of passionate professionals who eat, sleep, and breathe branding and marketing.
Our diverse team of experts covers all marketing mix elements, from performance and social media to web development and beyond. With over 200 brands under our belt, our Brand Hackers have a treasure trove of shared experiences that fuel our creativity and give us the edge.
We’re 4 years old and have grown from just 2 of us to 20 people with some case studies we’re really proud of and a bit of a reputation.
The Role: Growth Marketing Manager
The Growth Manager at Brand Hackers will play a pivotal role in accelerating our brands’ commercial growth by devising, implementing, and optimising growth marketing strategies.
You’ll be focused on driving growth through data-driven campaigns, customer acquisition, retention strategies, and innovative marketing solutions, with a strong focus on Performance Marketing channels.
The ideal candidate is a strategic thinker with a robust understanding of digital channels, capable of managing a small team and driving our brands’ businesses forward in a fast-paced startup environment.
Responsibilities:
- End to end campaign ownership: Take full ownership of campaign planning, execution, and performance analysis to drive growth for predominately DTC brands across key platforms such as Google, Meta, and TikTok.
- Data-driven decision making: Use insights from performance metrics and wider dashboards to inform strategies, optimise campaigns, and identify opportunities for innovation and improvement.
- Collaboration & stakeholder management: Work closely with cross-functional teams, including Brand Founders and internal teams to align campaign objectives and deliver impactful results.
- Innovation & Testing: Develop and implement testing plans to refine strategies and keep campaigns forward-thinking and effective.
- Account management: Develop and maintain strong client relationships by consistently delivering results and providing strategic growth advice.
- Agency growth: Identify and execute upsell and cross-sell opportunities across your brands.
Experience/Skills:
- Proven success in growth management, particularly for DTC brands, with a focus on customer acquisition and revenue growth.
- Excellent analytical skills with the ability to use data to optimise performance and inform strategic decisions.
- Exceptional communication skills, with an ability to build and maintain client relationships.
- Hands-on experience with marketing platforms like Google Analytics, Meta Ads Manager, and tracking software.
- Familiarity with SEO techniques and A/B testing to optimise campaign funnels and customer journeys.
- Experience managing and mentoring a team, with a focus on development and performance improvement is preferred.
- Background working in fast-paced startup or agency environments is a plus.
What we can give in return:
- This is a full-time, remote-based role, starting ASAP. We do require all our team to be available to be in London at least one day every fortnight.
- We make offers dependent on location and experience. Our salary brackets are flexible, so offers will be at all levels within the range.
- 25 days holiday plus bank holidays.
- Monthly working-from-home allowance to be spent on coffee, co-working, or gym membership.
- Our commitment to your development.
- Birthday off.
- Enhanced paternity/maternity leave & pay.
- Unlimited coaching with MoreHappi.
- Full Up World Membership.
Salary: £37-56k
We believe you shouldn’t have to wait until you start a job to see the benefits. Our handbook is open here .
Working rights in the UK required (we are currently unable to sponsor visas).
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Growth Marketing Manager employer: Up World
Contact Detail:
Up World Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager
✨Tip Number 1
Familiarize yourself with the latest trends in growth marketing, especially for DTC brands. This will help you speak the same language as the team and show that you're genuinely interested in their work.
✨Tip Number 2
Prepare to discuss specific data-driven campaigns you've managed in the past. Highlight your analytical skills and how you've used metrics to optimize performance, as this is crucial for the role.
✨Tip Number 3
Showcase your experience with collaboration and stakeholder management. Be ready to share examples of how you've worked with cross-functional teams to achieve impactful results.
✨Tip Number 4
Demonstrate your innovative mindset by discussing any testing plans or A/B tests you've implemented. This will illustrate your ability to keep campaigns forward-thinking and effective.
We think you need these skills to ace Growth Marketing Manager
Some tips for your application 🫡
Understand the Role: Make sure you fully grasp the responsibilities and requirements of the Growth Marketing Manager position. Tailor your application to highlight your experience in growth management, particularly with DTC brands.
Showcase Your Skills: Emphasize your analytical skills and hands-on experience with marketing platforms like Google Analytics and Meta Ads Manager. Provide specific examples of how you've used data to drive campaign performance and strategic decisions.
Highlight Team Management Experience: If you have experience managing and mentoring a team, make sure to include this in your application. Discuss how you've developed team members and improved performance in a fast-paced environment.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for branding and marketing. Mention your understanding of the startup culture and how you can contribute to the agency's growth and innovation.
How to prepare for a job interview at Up World
✨Showcase Your Data-Driven Mindset
Since the role emphasizes data-driven decision making, be prepared to discuss specific examples of how you've used data to optimize campaigns in the past. Highlight your analytical skills and any tools you’ve used, like Google Analytics or Meta Ads Manager.
✨Demonstrate Your Campaign Ownership
Talk about your experience with end-to-end campaign management. Share stories that illustrate how you planned, executed, and analyzed campaigns, particularly for DTC brands. This will show your ability to take full ownership of projects.
✨Emphasize Collaboration Skills
The role requires working closely with cross-functional teams. Prepare to discuss how you've successfully collaborated with different stakeholders in previous roles, and how you align objectives to achieve impactful results.
✨Innovative Thinking and Testing
Be ready to share your approach to innovation and testing in marketing strategies. Discuss any A/B testing you've conducted and how it led to improved campaign performance, showcasing your forward-thinking mindset.
