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- Tasks: Lead digital marketing initiatives to boost customer engagement and growth in the UKI region.
- Company: Join AWS, the leading cloud platform trusted by startups and Global 500 companies.
- Benefits: Enjoy flexible work hours, a supportive culture, and opportunities for mentorship and career growth.
- Why this job: Be part of an innovative team that values creativity, data-driven insights, and diverse experiences.
- Qualifications: Experience with data metrics; B2B and digital advertising experience preferred.
- Other info: Diverse backgrounds are encouraged to apply; we value unique experiences!
The predicted salary is between 36000 - 60000 £ per year.
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Digital Marketing Manager, AWS, UKI, AWS Marketing, Greater London
Client:
AWS EMEA SARL (UK Branch)
Location:
Greater London, United Kingdom
Job Category:
Other
EU work permit required:
Yes
Job Reference:
Job Views:
7
Posted:
03.03.2025
Expiry Date:
17.04.2025
Job Description:
Amazon Web Services (AWS) is seeking a talented, self-directed Digital Marketing Manager to join our team in London. In this role, you will be an integral part of both the UKI and EMEA Marketing Teams, leveraging your digital expertise to drive local customer awareness, acquisition and growth. This is a unique opportunity to play a key role in an exciting, fast growing business.
The Digital Marketing Manager is responsible for owning digital marketing programs, measuring performance digital marketing programs and implement innovative new ways to improve the customer experience.
As an experienced, executional marketer that is both creative and analytical, you stay connected to the details, challenging assumptions and continually testing based on data-driven insights. In this role, you will employ a heavy bias towards automation, striving for scalable efficiency, whilst ensuring customer experience is of the highest quality.
The role requires you to collaborate closely with cross-functional teams to define and implement the optimal customer engagement strategy.
Are you experienced in building and optimizing marketing campaigns to deliver impactful customer experiences? Come build the future with us.
Key job responsibilities:
- Own and execute acquisition and demand generation plans for UKI.
- Utilise marketing automation to deliver nurture campaigns aligned to key commercial segments and industries for the UKI business.
- Identify and share best practices for audience targeting and database hygiene, email/digital marketing strategy, events, tracking instrumentation, and digital channel measurement.
- Partner with global and EMEA AWS marketing teams to ensure campaign setup and execution process consistency with global practices, and to influence development and optimization of global practices based on UKI priorities.
- Develop and analyse digital channel performance metrics to drive future marketing decisions and optimize lead acquisition and activation strategy.
- Oversee the creation and optimization of digital assets for example: email, landing page, and marketing activity program templates in Marketo, GoToWebinar, Intrado, Uberflip, SplashThat, Adobe CQ and other martech tools.
- Deliver clear, consistent, and frequent communication with Campaign Managers and Field Marketing stakeholders to ensure clarity on initiatives, tactics, goals, and performance for digital channels.
About the team:
Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship & Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
BASIC QUALIFICATIONS
- Experience using data and metrics to drive improvements.
PREFERRED QUALIFICATIONS
- Experience in B2B, digital advertising, and ad-tech products/services.
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Digital Marketing Manager, AWS, UKI, AWS Marketing employer: TN United Kingdom
Contact Detail:
TN United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager, AWS, UKI, AWS Marketing
✨Tip Number 1
Familiarize yourself with AWS's digital marketing tools and platforms, such as Marketo and Adobe CQ. Understanding these tools will not only help you in the application process but also demonstrate your readiness to hit the ground running.
✨Tip Number 2
Showcase your experience with data-driven marketing strategies. Be prepared to discuss specific metrics you've used to measure campaign success and how you've optimized campaigns based on those insights.
✨Tip Number 3
Highlight any previous experience working in cross-functional teams. AWS values collaboration, so sharing examples of how you've successfully partnered with other departments can set you apart from other candidates.
✨Tip Number 4
Stay updated on the latest trends in digital marketing, especially in B2B contexts. Being knowledgeable about current industry practices will show your passion for the field and your commitment to continuous learning.
We think you need these skills to ace Digital Marketing Manager, AWS, UKI, AWS Marketing
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Digital Marketing Manager position at AWS. Understand the key responsibilities and required skills, especially focusing on digital marketing programs, customer engagement strategies, and data-driven decision-making.
Tailor Your CV: Customize your CV to highlight relevant experience in digital marketing, particularly in B2B environments. Emphasize your ability to use data and metrics to drive improvements and any experience with marketing automation tools mentioned in the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of AWS's mission. Mention specific examples of past successes in digital campaigns and how they align with the goals of the AWS marketing team.
Highlight Collaboration Skills: Since the role requires collaboration with cross-functional teams, make sure to include examples in your application that demonstrate your ability to work effectively with others, share insights, and contribute to team success.
How to prepare for a job interview at TN United Kingdom
✨Showcase Your Data-Driven Mindset
Since the role emphasizes using data and metrics to drive improvements, be prepared to discuss specific examples of how you've used data to inform your marketing strategies. Highlight any tools or methodologies you’ve employed to analyze performance.
✨Demonstrate Your Digital Expertise
Familiarize yourself with the latest trends in digital marketing, especially in B2B contexts. Be ready to talk about successful campaigns you've managed, focusing on your creative and analytical approaches to problem-solving.
✨Emphasize Collaboration Skills
The position requires close collaboration with cross-functional teams. Prepare to share experiences where you successfully worked with others to achieve a common goal, particularly in marketing initiatives.
✨Prepare for Automation Discussions
Since the role involves leveraging marketing automation, be ready to discuss your experience with tools like Marketo or similar platforms. Share how you've implemented automation to enhance customer engagement and streamline processes.
