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- Tasks: Engage with B2B communities and generate leads through social media strategies.
- Company: Powerverse is a leader in sustainable energy management, empowering communities with smart solutions.
- Benefits: Enjoy a hybrid work environment and the chance to make a real impact.
- Why this job: Be part of an innovative team focused on creativity and customer engagement in the energy sector.
- Qualifications: Degree level education or equivalent experience; 3 years in energy sector lead generation required.
- Other info: Work from our iconic office in Westminster, London, with flexible remote options.
The predicted salary is between 36000 - 60000 £ per year.
About Us: Powerverse, established by Lightsource BP, is a leader in the growing Energy Management market. At Powerverse, we are empowering people and communities to run their lives on sustainable energy with ease. Our smart ecosystem connects to solar power, EV charging, battery storage and more, so customers can take control of costs and make energy go further in their business or home. We are empowering a smart, connected, electric world that is convenient, economical, and clean. We make it simpler to shift to an electric world with easier buying, installation, and service journeys by taking away the option overload with our smart AI and automation at the premises. Our teams Build Products that Matter, and we value being Curious, Connected, Passionate and Reliable.
Job Overview: The Lead Generation Manager is responsible for leading our B2B social engagement efforts with a strong focus on lead generation within our target audiences. The candidate will be building strong professional communities, engaging with key decision-makers and converting social interactions into high quality sales opportunities. You will be responsible for managing and growing our social media presence across our leadership profiles, building relationships with potential customers and executing strategies that support our revenue goal. You will collaborate closely with the marketing and sales teams to execute the GTM strategy. Success in this role will be measured by lead generation targets, making it ideal for someone with a strong grasp of B2B thought leadership and relationship-building.
Location: Powerverse offers a hybrid working environment, with employees typically spending two days per week in the office and the rest working remotely. Our office is located in the iconic County Hall building in Westminster, London, right across the river from the Houses of Parliament.
Key Responsibilities:
- B2B Community Engagement & Growth: Manage and grow our professional communities across platforms (LinkedIn, Twitter, industry forums and online networks). Engage with decision-makers and industry influencers to establish thought leadership and trust. Collaborate with industry experts to increase our brand authority and facilitate networking to drive brand visibility.
- Lead Generation & Performance Tracking: Develop and execute social strategies that drive marketing qualified leads and sales qualified leads. Use LinkedIn Sales Navigator and CRM platforms to identify potential leads. Track and optimise lead generation performance, reporting on KPIs such as conversion rates and pipeline.
- Content Execution: Work closely with the marketing and sales teams to align social strategy with Account Based Marketing initiatives. Create and distribute value-driven B2B content, including thought leadership articles, case studies, partnership announcements, events and industry insights.
Key Requirements:
- Educated to degree level or equivalent professional experience
- Proven experience in B2B lead generation and networking
- Strong understanding of LinkedIn and Sales Navigator
- Excellent written and verbal communication skills
- Minimum 3 years experience of the energy sector, ideally gained in a related solution such as electric vehicle charging, solar and battery.
Work Eligibility: This opportunity is currently only open to candidates who are eligible to work in the UK without needing sponsorship.
Why Join Us: Join a dynamic and innovative team that values creativity, collaboration, and customer focus. You will have the opportunity to make a significant impact on our customers' experiences and contribute to the growth and success of our business. If you are passionate about creating meaningful customer experiences and driving customer engagement, we encourage you to apply and be part of our exciting journey!
Social Community Manager employer: Different Technologies Pty Ltd.
Contact Detail:
Different Technologies Pty Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Community Manager
✨Tip Number 1
Familiarise yourself with Powerverse's mission and values. Understanding their focus on sustainable energy and community empowerment will help you align your conversations and engagement strategies with their goals, making you a more appealing candidate.
✨Tip Number 2
Leverage LinkedIn to connect with current employees at Powerverse. Engaging with them can provide insights into the company culture and expectations, plus it shows your proactive approach to networking within the industry.
✨Tip Number 3
Stay updated on trends in the energy sector, particularly around B2B lead generation and social media strategies. Being knowledgeable about the latest developments will allow you to contribute valuable ideas during interviews and discussions.
✨Tip Number 4
Prepare examples of your past successes in building professional communities and generating leads. Having specific metrics or case studies ready to discuss will demonstrate your capability and experience in driving results in similar roles.
We think you need these skills to ace Social Community Manager
Some tips for your application 🫡
Understand the Company: Familiarise yourself with Powerverse and its mission in the energy management market. Highlight your understanding of their products and values in your application to show you are a good fit.
Tailor Your CV: Ensure your CV reflects relevant experience in B2B lead generation and community engagement. Emphasise your skills in using LinkedIn and Sales Navigator, as well as any experience in the energy sector.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sustainable energy and your ability to build professional communities. Mention specific examples of how you've successfully engaged decision-makers in previous roles.
Highlight Key Achievements: In your application, include quantifiable achievements related to lead generation and community growth. Use metrics to demonstrate your impact, such as conversion rates or the number of leads generated.
How to prepare for a job interview at Different Technologies Pty Ltd.
✨Know Your Audience
Before the interview, research Powerverse and its mission in the energy management market. Understand their target audience and how your role as a Social Community Manager will contribute to engaging with B2B clients. This knowledge will help you tailor your responses and demonstrate your alignment with their goals.
✨Showcase Your Networking Skills
Prepare examples of how you've successfully built professional communities and engaged with decision-makers in previous roles. Highlight specific strategies you've used to generate leads and foster relationships, especially within the energy sector, as this is crucial for the position.
✨Demonstrate Content Creation Expertise
Be ready to discuss your experience in creating value-driven B2B content. Bring samples of thought leadership articles or case studies you've authored, and explain how these contributed to lead generation and brand visibility in your past roles.
✨Prepare Questions About Collaboration
Since the role involves working closely with marketing and sales teams, prepare insightful questions about how these departments collaborate at Powerverse. This shows your interest in teamwork and helps you understand how you can effectively contribute to their GTM strategy.
