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- Tasks: Lead NPD and marketing for four global fragrance brands, creating impactful campaigns.
- Company: Join a top fragrance and beauty distributor making waves in the industry.
- Benefits: Enjoy a hybrid work model with exciting trips to NYC and competitive salary.
- Why this job: Perfect for fragrance enthusiasts eager to shape brand success and drive innovation.
- Qualifications: Experience in brand marketing and fragrance licensing is essential.
- Other info: This role requires an EU work permit and offers a dynamic, creative environment.
The predicted salary is between 55000 - 85000 £ per year.
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Brand Marketing Manager (AE641963), Hertfordshire
Location: Hertfordshire, United Kingdom
Job Category:
Other
EU work permit required:
Yes
Job Reference:
d085f5144618
Job Views:
96
Posted:
03.03.2025
Job Description:
Brand Marketing Manager – Hertfordshire – £65-75,
Are you a fragrance superfan who follows global trends, developments, and innovations? Do you know the ins and outs of fragrance licensing and its impact on NPD and marketing? Join a leading fragrance and beauty distributor and lead the way on NPD and Marketing for four licensed global fragrance brands. From experience in a similar role, you understand the challenges and opportunities ahead, and are excited to steer your brands to new success.
Key Responsibilities
- Create NPD concept briefs with global relevance and appeal
- Oversee bottle design and fragrance packaging, collaborating with production and fragrance teams
- Develop marketing campaign concepts
- Analyse target consumer base, with input from brand team
- Manage pre-launch initiatives and social media
- Identify and structure customer strategy
- Define strategy and plans for sales & marketing campaigns
- Train and guide sales team
This hybrid role is based in the Hertfordshire office 2-3 days each week. Regular trips to NYC are an exciting aspect of the role, as you manage development and expansion of these global fragrance brands.
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Brand Marketing Manager (AE641963) employer: TN United Kingdom
Contact Detail:
TN United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Marketing Manager (AE641963)
✨Tip Number 1
Familiarize yourself with the latest trends in the fragrance industry. Follow key influencers and brands on social media to stay updated on innovations and consumer preferences, which will help you speak knowledgeably during interviews.
✨Tip Number 2
Network with professionals in the fragrance and beauty sector. Attend industry events or webinars to connect with potential colleagues and learn more about the challenges and opportunities in brand marketing.
✨Tip Number 3
Prepare to discuss your experience with NPD and marketing campaigns in detail. Think of specific examples where you've successfully managed product launches or marketing strategies that align with the role's responsibilities.
✨Tip Number 4
Research the company’s current fragrance brands and their market positioning. Understanding their portfolio will allow you to propose innovative ideas and demonstrate your commitment to driving their success during the interview.
We think you need these skills to ace Brand Marketing Manager (AE641963)
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Brand Marketing Manager position. Highlight key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to emphasize your experience in fragrance marketing, NPD, and social media management. Use specific examples that demonstrate your ability to create successful marketing campaigns and manage product launches.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fragrances and your understanding of global trends. Mention your previous successes in similar roles and how you can contribute to the growth of the brands you'll be managing.
Highlight Relevant Experience: In your application, focus on your experience with fragrance licensing and marketing strategies. Provide concrete examples of how you've analyzed consumer bases and developed successful marketing initiatives in the past.
How to prepare for a job interview at TN United Kingdom
✨Show Your Passion for Fragrance
Make sure to express your enthusiasm for the fragrance industry. Share your knowledge about current trends and innovations, and how they can influence marketing strategies.
✨Demonstrate Your NPD Experience
Prepare examples from your past roles where you successfully created NPD concept briefs or managed product launches. Highlight your understanding of fragrance licensing and its impact on new product development.
✨Discuss Marketing Campaigns
Be ready to talk about marketing campaigns you've developed in the past. Discuss your approach to analyzing target consumer bases and how you structured customer strategies to drive engagement.
✨Highlight Collaboration Skills
Since this role involves working with various teams, emphasize your ability to collaborate effectively. Share experiences where you worked with production and fragrance teams to achieve successful outcomes.
