Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead product positioning, go-to-market strategies, and customer engagement initiatives.
- Company: Pragmatic Semiconductor is a forward-thinking company based in Cambridge, focused on innovation in the semiconductor industry.
- Benefits: Flexible location options, inclusive culture, and opportunities for professional growth.
- Why this job: Join a dynamic team to shape product strategies and make a real impact in the tech world.
- Qualifications: 10 years of experience in product marketing, preferably in the semiconductor industry, with a relevant degree.
- Other info: We value diversity and are committed to creating an inclusive workplace.
The predicted salary is between 43200 - 72000 £ per year.
Are you an expert or aspiring Senior Product Marketing Manager? Pragmatic Semiconductor have a new exciting opportunity on offer based out of our head office on the Cambridge Science Park. This role will report directly into our Senior Director of Product Management in our Commercial department!
We are able to be flexible on the location for this role, but would prefer for someone to be based from our Cambridge office.
Key Responsibilities
- Product Positioning & Messaging: Drive the development and execution of compelling product positioning and messaging to ensure products resonate with target audiences, align with customer needs, and differentiate from competitors.
- Go-to-Market Strategy: Develop and implement comprehensive GTM plans that align with product launch schedules and target customer segments, ensuring flawless integration with sales and marketing teams.
- Market Research & Competitive Analysis: Lead market research and competitive intelligence efforts to identify differentiated improvement applications, trends, customer difficulties, and emerging opportunities based on Pragmatic semiconductor’s technology to drive future business.
- Customer Perception & Engagement: Focus on crafting and improving customer perceptions through crucial messaging, content creation, and customer engagement initiatives.
- Sales Enablement & Training: Collaborate with product management, sales, and demand generation teams to equip the sales organisation with the tools, content, and training vital to drive product adoption and sales success.
- Demand Generation & Lead Tracking: Support marketing efforts by defining target segments, supervising market penetration, and monitoring lead generation and customer engagement metrics.
- Collaboration with Cross-Functional Teams: Work closely with product managers, marketing team, sales, demand generation teams, and external partners to ensure alignment of product and marketing strategies across all channels.
- Product Launch Support: Product launches in collaboration with Product management, ensuring marketing and sales efforts are synchronised with the product release timeline and that launch materials effectively communicate product benefits and value.
- Market Feedback Loop: Establish a feedback loop with customers, sales, and internal teams to continuously refine product features, marketing strategies and improve product positioning based on market dynamics.
Skills & Experience
- Bachelors degree or equivalent experience in Electronics Engineering
- Validated industry experience (around 10 years) with a track record of driving successful product positioning, messaging, and GTM strategy
- Semiconductor industry experience
- Experience in market modelling for business cases and opportunity sizing
- Knowledge of working with or within semiconductor foundries
- Knowledge of customer relationship management and sales enablement strategies
- Experience using CRM systems
- Expertise in market analysis and competitive intelligence
Pragmatic is committed to equity, equality, diversity, and inclusion; we strive to welcome everyone and create inclusive teams. We celebrate difference and encourage everyone to be themselves at work. Please let us know if you would like any adjustments to our application and interview process.
#J-18808-Ljbffr
Senior Product Marketing Manager (Foundry) employer: Pragmatic
Contact Detail:
Pragmatic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager (Foundry)
✨Tip Number 1
Familiarize yourself with the semiconductor industry and current market trends. Understanding the competitive landscape will help you articulate how your experience aligns with Pragmatic Semiconductor's goals.
✨Tip Number 2
Network with professionals in the semiconductor field, especially those involved in product marketing. Engaging with industry peers can provide insights and potentially valuable connections that may help you stand out.
✨Tip Number 3
Prepare to discuss specific examples of successful go-to-market strategies you've implemented in the past. Highlighting measurable outcomes will demonstrate your capability to drive product success.
✨Tip Number 4
Showcase your ability to collaborate across teams by sharing experiences where you worked closely with sales, product management, and marketing. This will illustrate your understanding of the importance of alignment in achieving business objectives.
We think you need these skills to ace Senior Product Marketing Manager (Foundry)
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Senior Product Marketing Manager position. Highlight key responsibilities and required skills that align with your experience.
Tailor Your CV: Customize your CV to reflect your relevant experience in product positioning, go-to-market strategies, and market research. Use specific examples from your past roles that demonstrate your expertise in these areas.
Craft a Compelling Cover Letter: Write a cover letter that not only showcases your qualifications but also expresses your passion for the semiconductor industry. Mention how your background aligns with Pragmatic Semiconductor's goals and values.
Highlight Collaborative Experience: Emphasize any experience you have working with cross-functional teams, especially in sales enablement and product launches. This will show your ability to work collaboratively, which is crucial for this role.
How to prepare for a job interview at Pragmatic
✨Showcase Your Product Positioning Skills
Be prepared to discuss your experience in developing compelling product positioning and messaging. Highlight specific examples where your strategies resonated with target audiences and differentiated products from competitors.
✨Demonstrate Go-to-Market Strategy Knowledge
Familiarize yourself with comprehensive GTM plans and be ready to explain how you have successfully implemented them in the past. Discuss how you ensured alignment with sales and marketing teams during product launches.
✨Highlight Market Research Experience
Prepare to talk about your experience leading market research and competitive analysis efforts. Share insights on how you've identified trends and customer difficulties that informed product development and marketing strategies.
✨Emphasize Collaboration Skills
Collaboration is key in this role, so be ready to provide examples of how you've worked closely with cross-functional teams. Discuss how you ensured alignment of product and marketing strategies across various channels.
