Brand and Customer Manager - Oncology

Job Description

Oncology is a technically complex, competitive and fast moving market. If you want to be part of something truly significant in our company, and in the field of cancer treatment in the UK, then there is no better opportunity to develop your marketing career.

We are keen to recruit Brand and Customer Managers (BCM) who will be reporting into a Senior Brand and Customer Manager (sBCM).

The BCMs will be part of a diverse team of relevant subject matter experts and should be responsive to the business needs. Activities can include leading the cross-functional team, development of insights driven strategies, operational plans and activities that deliver value and drive the desired behavioural change across all relevant external stakeholder groups thereby delivering the best possible outcomes for our patients, our customers and our business.

Oncology Activities and Priorities:

The BCM is expected to be responsible for activities including:

1. Lead responsibility of marketing-led campaigns, ensuring delivery against strong KPIs and review of performance.
2. Working with core cross-functional pre-launch team to develop patient pathway map and customer stakeholder mapping.
3. Ownership and management of the indication promotional budget, working with the cross-functional team to ensure delivery against it.
4. Utilisation of our strategic planning process to develop a segmented customer engagement approach. Producing customer journey and engagement plans with personalisation of messaging to drive behaviour change with key customers.
5. Work with the cross-functional team to ensure delivery on indication ‘must wins’/opportunity spaces.
6. Build relationships with global/regional/local internal stakeholders.
7. Work with Agile principles and support the cross-functional team to achieve this effectively.
8. Build therapeutic and product knowledge.

Key Capabilities for the role include:

1. Create and analyse insights to better understand the value we can deliver to our patients and oncology communities.
2. Apply strategic thought and planning frameworks to build strategic and operational plans.
3. Relentless desire to add value to our customers and the business through application of data to define strategic choices and prioritisation.
4. An innovative growth mindset utilising a test and learn approach to develop and refine strategies, tactics measurable deliverables and return on investment.
5. Collaborate, lead and leverage the diversity of individuals and teams to deliver on our business aspirations.
6. Ability to work in ambiguity with flexible/adaptable ways of working.
7. Effective forms of communication with key internal and external stakeholders.
8. Ability to understand and synthesize complex data.

Closing date for applications: 12th March 2025

Current Employees apply HERE

Current Contingent Workers apply HERE

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Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs/resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

Employee Status: Regular

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Flexible Work Arrangements: Hybrid

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Job Posting End Date: 03/13/2025

*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

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