Head of Ecommerce

Location: Birmingham, Office-based with hybrid flexibility

Contract: Full time, permanent contract (37.5 hours per week)

Salary: up to £70,000 depending on experience + bonus

Package & Benefits:

• Salary: up to £70,000 depending on experience
• Bonus: up to 30%
• 25 days holiday plus 8 bank holidays (with option to buy extra 5 days)
• Private healthcare & life cover
• Onsite Gym
• Health and wellbeing programme
• Employee and store discount

About Jewellery Quarter Bullion:

We’re passionate about gold and silver investment—making it simple for customers across the UK and Europe to buy, sell, and store bullion securely. As the UK’s leading online bullion dealer with £300m+ turnover, our brands (BullionByPost.co.uk, Gold.co.uk, and others) are trusted by thousands of investors.

Role Overview:

We’re hiring a Head of E-Commerce to lead the digital growth of our online sales channels. This senior role is responsible for developing and delivering our e-commerce strategy, driving revenue, enhancing the full end-to-end user journey, and launching new growth initiatives. You’ll work cross-functionally across product, PPC/SEO, UX, and performance teams to test, optimise, and scale activity while championing a seamless customer experience.

Key Responsibilities:

• Develop and execute the e-commerce strategy to drive profitable sales growth
• Champion a best-in-class customer experience across the full user journey, including UX, checkout optimisation, and integrating customer feedback
• Identify and deliver new digital growth initiatives (e.g., loyalty programmes, affiliates, refer-a-friend, market expansion)
• Lead a culture of continuous improvement through A/B and multivariate testing
• Monitor e-commerce KPIs and performance metrics, using data to guide decisions
• Collaborate with PPC/SEO, finance, product, and supply chain to align digital activity with company goals
• Work with the UI/UX team to test and implement changes that improve usability, conversion, and retention
• Build and manage the e-commerce team: hiring, coaching, and setting performance goals

Skills & Experience:

• 5+ years of senior-level e-commerce experience with a track record of driving revenue growth
• Degree in business, marketing, or a related field preferred
• Experience managing an e-commerce P&L, setting commercial targets, and delivering against them
• Strong knowledge of UX, site optimisation, mobile commerce, and user testing
• Proficient in GA4 and confident using data to inform digital performance and strategy
• Hands-on experience with major e-commerce platforms
• Proven ability to lead and scale a high-performing digital team
• Strong cross-functional communication with product, tech, finance, and operations
• International e-commerce experience and localisation awareness plus
• Must be within commuting distance of Birmingham – this is an office-based role with hybrid flexibility

Why You’ll Love It Here:

• You’ll work in a vibrant, growth-minded team
• Exceptional career development opportunities
• You'll shape, influence, and see your ideas come to life
• Culture rooted in Integrity, Agility, Ambition, Clarity, Efficiency

About You:

You’ll thrive in this role if you:

• Think commercially and act decisively
• Balance strategic thinking with hands-on execution
• Love using data to improve performance
• Have a sharp eye for customer experience
• Want to build and lead an ambitious e-commerce team

Ready to Apply?

If this role sounds like a good fit, we’d love to hear from you. We’ll review all applications and be in touch to discuss next steps with shortlisted candidates.

Application Deadline: 18th July 2025