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- Tasks: Lead performance marketing for a luxury fashion client, driving excellence in paid search campaigns.
- Company: Join OMD EMEA, part of the world's largest media network, focused on better decisions and consumer empathy.
- Benefits: Work with a talented team, enjoy a fun culture, and develop your skills in a dynamic environment.
- Why this job: Be a key player in luxury fashion marketing while mentoring others and shaping innovative strategies.
- Qualifications: Experience in managing paid search accounts, Google Ads certified, and strong analytical skills required.
- Other info: Diversity and inclusion are core values; we support everyone to thrive and showcase their talents.
The predicted salary is between 36000 - 60000 £ per year.
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Sector: Marketing, Advertising and PR
Role: Manager
Contract Type: Permanent
Hours: Full Time
About the Role
Tourism Ireland is the public sector organisation responsible for promoting the Island of Ireland as a tourism destination overseas. Our vision is to utilize technology effectively to connect with individuals through targeted digital advertising at scale.
We are undertaking a digital transformation project, developing bespoke MarTech tools to enhance consumer-centric communication. The past year has challenged the travel sector, prompting us to adopt more tactical and innovative media and communication strategies.
Dockers, part of the LS&Co family and sister brand to Levi\’s, is expanding into new markets and products following a positive 2022 performance. OMD EMEA manages eCommerce planning, buying, and local market brand integration to support our full funnel planning.
You will manage Search activities for Tourism Ireland and Dockers globally across Google Search, overseeing planning and buying of Search advertising. Additionally, you will lead the EMEA hub to promote best practices, training, and innovation.
About You
- Experience managing international paid search media accounts across multiple engines.
- Proficiency with third-party Bid Management tools like Kenshoo, Marin, Search Ads 360, etc.
- Experience mentoring and training junior team members.
- Google Ads & Bing Ads certifications; certifications in bid management platforms are advantageous.
- Excellent time management skills, with the ability to prioritize and work under pressure.
- Strong analytical skills to monitor budgets and performance, with proficient Excel skills.
- Experience in campaign execution, optimization, and analysis.
- Ability to create performance reports and provide actionable insights.
- Comfortable creating and delivering presentations to clients.
About the Agency
At OMD EMEA, we are committed to delivering \’better decisions, faster\’ for our clients. As part of the world\’s largest media network, we focus on empathy—understanding consumers, clients, and our team—to create impactful experiences.
We promote a flexible working pattern—three days in our London office and two days remote. Please inquire during your application or interview if you have questions about this arrangement.
Our Commitment to Diversity and Inclusion
We value diversity and strive for an inclusive culture where everyone can thrive. We are dedicated to reflecting society\’s diversity, ensuring all voices are heard and valued.
We process your personal data in accordance with our Privacy Notice .
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Manager, Paid Search employer: ENGINEERINGUK
Contact Detail:
ENGINEERINGUK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Manager, Paid Search
✨Tip Number 1
Familiarize yourself with the latest trends in paid search, especially in the luxury fashion sector. This will not only help you understand the market better but also allow you to bring fresh ideas to the table during your interview.
✨Tip Number 2
Showcase your experience with 3rd party Bid Management tools like Search Ads 360. Be prepared to discuss specific campaigns where you've successfully utilized these tools to drive performance.
✨Tip Number 3
Highlight your mentoring and training experience. Be ready to share examples of how you've helped junior team members grow and succeed in their roles, as this is a key aspect of the position.
✨Tip Number 4
Prepare to discuss how you manage client expectations and KPIs. Think of specific instances where you've navigated challenges and delivered results, as this will demonstrate your ability to handle the responsibilities of the role.
We think you need these skills to ace Manager, Paid Search
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Manager, Paid Search position. Understand the key responsibilities and required skills, especially around performance marketing and team leadership.
Highlight Relevant Experience: In your application, emphasize your experience in managing paid search accounts and using bid management tools like Search Ads 360. Provide specific examples of successful campaigns you've led.
Showcase Leadership Skills: Since this role involves mentoring junior team members, include examples of your leadership experience. Discuss how you've trained others and contributed to team success in previous roles.
Tailor Your Application: Customize your CV and cover letter to reflect the language and values mentioned in the job description. Show that you align with OMD EMEA's commitment to diversity, equity, and inclusion.
How to prepare for a job interview at ENGINEERINGUK
✨Showcase Your Digital Expertise
Be prepared to discuss your experience with managing paid search accounts and how you've applied best practices in performance marketing. Highlight specific campaigns you've worked on, especially in the luxury fashion sector, to demonstrate your understanding of the industry.
✨Demonstrate Leadership Skills
Since this role involves mentoring junior team members, be ready to share examples of how you've successfully led a team or trained others in the past. Discuss your approach to coaching and how you encourage collaboration and creativity within your team.
✨Familiarize Yourself with Bid Management Tools
Make sure you can speak confidently about your experience with 3rd party bid management tools like Search Ads 360. If possible, prepare to discuss specific optimizations or strategies you've implemented using these tools to drive performance.
✨Prepare for Client Interaction Scenarios
Since managing client expectations is crucial, think of examples where you've successfully navigated client relationships. Be ready to discuss how you handle feedback, present performance reports, and ensure that client KPIs are met.
