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For Companies At a Glance
- Tasks: Lead personalisation strategies and enhance customer experiences through AI & Analytics solutions.
- Company: Join a global powerhouse focused on innovation and positive societal impact.
- Benefits: Enjoy flexible working, private healthcare, competitive pension, and 26 days holiday.
- Why this job: Be part of a diverse team transforming customer experiences in a supportive environment.
- Qualifications: Experience in personalisation, digital marketing, and A/B testing is essential.
- Other info: Work with a multicultural team and embrace various perspectives.
The predicted salary is between 47000 - 65000 £ per year.
Personalisation Manager
London
£55,000 – £65,000 + benefits
Our client
Over the past few years, we’ve scaled the global Customer Experience Centre (a hybrid startup-consultancy) in one of the world’s most powerful brands.
The Data & Analytics & Reporting team drives value generated by millions of customer interactions across 110 countries. The team helps global markets to imagine, deliver and run personalised experiences.
With over 150,000 employees spread across almost 200 countries, our client has innovation at their core and is proud to be building products and services that leave a positive and sustainable impact on society, the environment and in education.
They are an organisation that enrich lives with a cross-functional, international environment built upon transparency and empathy. With almost 40 nationalities in the UK HQ, they embrace diversity and encourage applications from mixed backgrounds, genders, nationalities, ages and lifestyles – seeking to learn from these different perspectives.
The role
The Personalisation Manager will support the definition of the personalisation strategy and market roadmaps, advising on how to build or buy AI & Analytics solutions, and supporting with the design of content and journey navigation tools.
What will this involve?
- Lead on the build of personalisation and recommendation models that enhance customer experience (CX).
- Help design a reliable, secure, scalable platform that allows Data Scientists to bring machine learning models to production.
- Drive the optimisation of performance analyses, landing page testing and funnel optimisation.
- Act as a bridge across teams, fostering an environment that allows for strong working relationships, trust and partnership towards a common goal.
- Advise and educate global markets on experimentation and personalisation best practices.
- Design experiments to quantify performance of models and product.
- Work with big data, using data science techniques and alongside engineers to define data pipeline needs.
We would like you to have
- Experience with Personalisation and Experimentation solutions is essential, preferably in a retail, ecommerce or multi-channel environment.
- The ability to understand stakeholder requirements, desired outcomes and setting performance KPIs that develop a robust plan for customer personalisation and recommendations.
- Understanding of Next Best Action models and solutions, and a broad understanding of how Data Science integrates into the wider tech stack.
- Experience in digital customer experience or digital marketing.
- Knowledge of A/B testing best practices, including processes, capabilities and tools.
- An innovative, problem-solving and solutions-oriented mindset.
- Knowledge of Adobe Analytics and Adobe Target is a plus but not essential.
The perks
- The chance to develop your career with a global, multicultural team working on a fascinating customer experience transformation programme.
- A flexible working environment and the ability to work from home / flexible hours.
- Private healthcare and private dental insurance.
- Competitive pension, 26 days holiday (excluding bank holidays).
- Car lease scheme, season ticket loan and cycle to work schemes.
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Personalisation Manager employer: Match Digital
Contact Detail:
Match Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Personalisation Manager
✨Tip Number 1
Familiarize yourself with the latest trends in personalisation and experimentation solutions, especially in retail and e-commerce. This knowledge will help you speak confidently about how you can contribute to the company's goals during interviews.
✨Tip Number 2
Network with professionals in the field of data science and customer experience. Attend relevant industry events or webinars to connect with potential colleagues and learn more about the company culture and expectations.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully implemented personalisation strategies or A/B testing in previous roles. Highlight your problem-solving skills and innovative mindset to demonstrate your fit for the role.
✨Tip Number 4
Research the company's products and services to understand their customer experience transformation programme. Being knowledgeable about their offerings will show your genuine interest and help you tailor your responses during the interview.
We think you need these skills to ace Personalisation Manager
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Personalisation Manager position. Make sure you understand the key responsibilities and required skills, as this will help you tailor your application effectively.
Highlight Relevant Experience: In your CV and cover letter, emphasize your experience with personalisation and experimentation solutions, especially in retail or e-commerce. Use specific examples that demonstrate your ability to enhance customer experience and drive performance.
Showcase Your Skills: Clearly outline your understanding of stakeholder requirements, performance KPIs, and data science integration. Mention any familiarity with A/B testing best practices and tools, as well as your innovative problem-solving mindset.
Craft a Compelling Cover Letter: Write a personalized cover letter that connects your background and skills to the company's mission and values. Highlight your passion for customer experience transformation and how you can contribute to their goals.
How to prepare for a job interview at Match Digital
✨Showcase Your Personalisation Expertise
Be prepared to discuss your experience with personalisation and experimentation solutions. Highlight specific projects where you've successfully implemented these strategies, especially in retail or e-commerce settings.
✨Understand Stakeholder Needs
Demonstrate your ability to understand stakeholder requirements and desired outcomes. Prepare examples of how you've set performance KPIs and developed robust plans for customer personalisation in previous roles.
✨Familiarity with Data Science Integration
Brush up on how data science integrates into the tech stack. Be ready to discuss Next Best Action models and how they can enhance customer experiences, showcasing your understanding of the broader context.
✨A/B Testing Knowledge
Since knowledge of A/B testing best practices is crucial, prepare to talk about your experience with A/B testing processes, capabilities, and tools. Share insights on how you've used testing to drive performance improvements.
