Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Support CRM channels like email, SMS, and push notifications to enhance customer experience.
- Company: Join a rapidly growing consumer brand with a strong market presence and innovative culture.
- Benefits: Enjoy a competitive salary, growth opportunities, and a creative work environment.
- Why this job: Be part of a brand that values CRM as a core growth strategy and invests in technology.
- Qualifications: 2-3 years of CRM experience, including eCRM and campaign delivery skills.
- Other info: Opportunity to communicate insights to senior stakeholders and shape the brand's CRM strategy.
The predicted salary is between 24000 - 36000 £ per year.
Senior CRM Executive
Ecommerce B2C (Incredible brand!! Innovative and Risk Taking)
Chester, Hybrid (need to be able to drive)
We’re really pleased to be supporting this client on their latest hire, Senior CRM Executive.
They hold an exception reputation in the market for being super fun, innovative and pushing boundaries – and getting it spot it. An established brand that has hired some of the best talent in the market, creating this powerhouse marketing/ digital team.
You’ll report into the CRM Manager, supported by the wider marketing team – around 25+. All digital/ technology and creative in house.
In this role, you’ll support the performance of the CRM channels: email, DM, SMS and Push, whilst supporting new automated customer experience and journeys.
CRM here is valued! It’s at the heart of their growth strategy, seeing investment in technology and desired ESP.
Key responsibilities for this role include:
- Support the brands overall CRM strategy, tracking it’s performance and keeping CRM as a key channel as part of the overall digital strategy.
- Optimise customer segmentation and drive a more customer led culture by elevating the importance of CRM throughout the business.
- Ensure the database is segmented effectively for targeted campaigns.
- Report on CRM campaign success and improvements and strategic aims. Communicating findings to senior stakeholders within the business
What I am looking for:
- Extensive experience within CRM, including eCRM and core acquisition automation programmes.
- 2+ years within CRM, working on a number of different ESP is ideal.
- Knowledge of customer segmentation is key!!
- Experience within with data, data in separate teams to create a single customer view.
CRM Executive employer: Better Placed Ltd - A Sunday Times Top 10 Employer!
Contact Detail:
Better Placed Ltd - A Sunday Times Top 10 Employer! Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Executive
✨Tip Number 1
Familiarize yourself with the latest CRM tools and technologies. Since this role emphasizes investment in technology, showcasing your knowledge of various ESPs and automation programs can set you apart.
✨Tip Number 2
Highlight your experience with customer segmentation. Be prepared to discuss specific examples of how you've effectively segmented databases for targeted campaigns in your previous roles.
✨Tip Number 3
Prepare to demonstrate your creative campaign delivery skills. Think of innovative ideas or successful campaigns you've worked on that align with the brand's values and growth strategy.
✨Tip Number 4
Be ready to discuss how you've reported on CRM campaign success in the past. Having concrete metrics and insights to share will show your ability to communicate findings effectively to senior stakeholders.
We think you need these skills to ace CRM Executive
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the CRM Executive position. Understand the key responsibilities and required skills, such as experience with eCRM and customer segmentation.
Tailor Your CV: Customize your CV to highlight your relevant experience in CRM, particularly focusing on your achievements in email campaigns, customer retention strategies, and any work with different ESPs.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for CRM and how your background aligns with the company's growth strategy. Mention specific examples of successful campaigns you've worked on.
Highlight Data Skills: Emphasize your experience with data analysis and how you've used data to inform CRM strategies. This is crucial for demonstrating your ability to optimize campaigns and report on their success.
How to prepare for a job interview at Better Placed Ltd - A Sunday Times Top 10 Employer!
✨Show Your CRM Expertise
Make sure to highlight your extensive experience in CRM during the interview. Be prepared to discuss specific eCRM and acquisition automation programs you've worked on, as well as the different ESPs you have experience with.
✨Demonstrate Creativity
Since this role involves supporting creative campaigns, come prepared with examples of successful email or CRM campaigns you've contributed to. Discuss your role in the creative process and how you helped optimize content for better engagement.
✨Understand Customer Segmentation
Be ready to talk about your knowledge of customer segmentation. Explain how you have effectively segmented databases for targeted campaigns in the past and the impact it had on campaign performance.
✨Communicate Findings Effectively
Since you'll be reporting on CRM campaign success to senior stakeholders, practice how you would communicate your findings. Use clear metrics and insights to demonstrate your ability to convey complex data in an understandable way.
