At a Glance
- Tasks: Lead SEO strategy and build a high-impact team in the iGaming sector.
- Company: Join Legend, a dynamic company revolutionising competitive markets like iGaming and finance.
- Benefits: Enjoy flexible work-life balance, annual bonuses, and extra time off during the festive season.
- Why this job: Shape the future of SEO while collaborating with smart colleagues in an exciting environment.
- Qualifications: Proven experience in growing affiliate sites and leading SEO teams in competitive niches.
- Other info: Be part of a diverse team that values different perspectives and offers extensive perks.
The predicted salary is between 48000 - 84000 £ per year.
We’re Legend. The team quietly building #1 products that make noise in the most competitive comparison markets in the world: iGaming, Sports Betting, and Personal Finance. We exist to build better experiences. From amplified career paths to supercharged online journeys — for our people and our users, we deliver magic rooted in method. With over 500 Legends and counting, we’re helping companies turbocharge their brand growth in over 18 countries worldwide. If you’re looking for a company with momentum and the opportunity to progress at pace, Legend has it.
The Role
Legend is hiring a Head of SEO, reporting directly to our Head of Gaming Portfolio. Are you ready to shape the future of iGaming affiliation? Join us on an exciting journey to build some of the biggest brands and networks in the industry. In this pivotal role, you will tackle intriguing SEO challenges and lead a high-impact P1 project, guiding your peers and stakeholders to success. You'll have the opportunity to build and scale your own SEO team, enhancing existing structures and workflows in collaboration with other company leaders.
Your Impact:
- Create and execute a proper SEO strategy around our networks, including hreflang and interlinking strategy, EEAT, best practice SEO requirements, BIC and big feature implementations, offpage, etc.
- Ownership of offpage SEO PNL (track impact, report on to stakeholders and advise on budget and investment).
- Lead and train a team of 7 with technical expertise, soft skills, and career progression.
- Map out future scaling of the SEO team in the pillar, improve hiring and onboarding processes for SEO roles, as well as tooling.
- Opportunities to get hands-on and drive big pillar-wide initiatives yourself.
What You'll Bring:
- Proven experience with successfully growing affiliate sites (Gaming or similar competitive niches like finance, health, sports).
- Proven experience leading an SEO team, including experience in close collaboration with different functions (content, product, design, engineering, etc.).
- Strong strategic approach, can create long-term strategies for websites to drive organic growth, but can also build strategies around how to scale a team most efficiently.
- Transformational leader who spreads positivity and excitement about SEO, the products, and the team and leads their team by example.
The Interview Process:
- 1st: Initial Chat with Talent Partner (30 mins via Zoom)
- 2nd: Interview with our team, Senior SEO Manager, and Head of Content (1 hour video via Zoom)
- 3rd: Leadership interview with our senior people partner (1 hour video via Zoom)
- 4th: Final interview, take-home task - you will be given 5 days to complete the task and present it back to the team, Chief Gaming Officer and Head of Gaming Portfolio (Hiring Manager) (1 hour video via Zoom)
Why Legend:
- Super smart colleagues to work alongside and learn from.
- Tailored flexibility for your work-life balance.
- Annual discretionary bonus to reward your efforts.
- Paid annual leave PLUS a well-deserved break to recharge your batteries during the festive season! Our offices are closed between Christmas and New Year's, allowing you to enjoy downtime without dipping into your annual allowance.
- Long-term incentive plan so we can all share in the growth and success of Legend.
- Exciting global Legend events, where we unite in person to ignite our shared passion and unveil the exciting strategies for the year ahead!
Unlock your full potential by joining the Legend team. To support you on this journey, we provide an extensive array of benefits and perks, as outlined in our global offerings above. For country-specific benefits please reach out to your talent partner.
Legend is an Equal Opportunity Employer. We believe different perspectives help us grow and achieve more. That’s why we’re dedicated to hiring and developing the most talented and diverse team, which includes individuals with different backgrounds, abilities, identities, and experiences. If you require any reasonable adjustments throughout your application process, please speak to your Talent Partner or contact the team on, and we'll do all we can to support you.
Head of SEO (Basé à London) employer: Golden Bees
Contact Detail:
Golden Bees Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of SEO (Basé à London)
✨Tip Number 1
Familiarise yourself with the latest trends and updates in SEO, especially within the iGaming and finance sectors. This knowledge will not only help you during interviews but also demonstrate your passion and commitment to staying ahead in a competitive field.
✨Tip Number 2
Network with current or former employees of Legend on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial when discussing your fit for the role.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully led SEO teams in the past. Highlight your strategic thinking and transformational leadership style, as these qualities are crucial for the Head of SEO position.
✨Tip Number 4
Research the company's existing SEO strategies and be ready to suggest improvements or new ideas during your interviews. Showing that you've done your homework and have actionable insights can set you apart from other candidates.
We think you need these skills to ace Head of SEO (Basé à London)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of the Head of SEO position. Familiarise yourself with the key aspects of the role, such as creating SEO strategies and leading a team, to tailor your application accordingly.
Highlight Relevant Experience: In your CV and cover letter, emphasise your proven experience in growing affiliate sites, particularly in competitive niches like gaming or finance. Provide specific examples of successful projects you've led and the impact they had.
Showcase Leadership Skills: Since this role involves leading a team, make sure to highlight your leadership experience. Discuss how you've trained and developed teams in the past, and how you foster collaboration across different functions.
Tailor Your Application: Customise your CV and cover letter to reflect the values and culture of Legend. Mention your passion for SEO and how you can contribute to building better experiences for users, aligning with their mission.
How to prepare for a job interview at Golden Bees
✨Understand the Company Culture
Before your interview, take some time to research Legend's company culture and values. This will help you align your answers with what they value most, showing that you're a great fit for their team.
✨Prepare for Technical Questions
As a Head of SEO, expect to face technical questions about SEO strategies, tools, and metrics. Brush up on your knowledge of hreflang, EEAT, and offpage SEO to demonstrate your expertise.
✨Showcase Leadership Skills
Since this role involves leading a team, be ready to discuss your leadership style and experiences. Share examples of how you've successfully managed teams and driven projects to completion.
✨Have a Vision for the Future
Prepare to articulate your vision for the SEO team at Legend. Discuss how you would scale the team, improve processes, and implement innovative strategies to drive organic growth.