Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead and mentor a dynamic marketing team while developing innovative campaigns.
- Company: Join a vibrant company focused on brand marketing and eCommerce growth.
- Benefits: Enjoy hybrid work options, competitive salary, excellent benefits, and free parking.
- Why this job: This role offers a chance to elevate your marketing career in a supportive environment.
- Qualifications: Previous B2C marketing experience and familiarity with CRM and analytics tools required.
- Other info: Initial 6-month contract with high potential for permanent placement.
The predicted salary is between 28800 - 43200 £ per year.
Job Description
Are you looking to progress within your marketing career?\\n\\nDo you have strong Brand marketing, digital marketing, social media and eCommerce? \\n\\nDo you have strong B2C marketing skills?\\n\\nIf the answer is yes to the above questions this could be the PERFECT role for you! A fantastic opportunity for a Marketing Lead within a dynamic marketing team.
This is a ideal position for someone who is looking for their next step up.\\n\\nPlease note this role is a inital 6 months fixed term contract with a high potential of going permanent. \\n\\nKey Responsibilities:\\n\\nLead, mentor, and develop the team of Brand Managers with clear performance goals, ongoing feedback and development opportunities.\\nLead the brands positioning so that they can cross sell its brands thanks to their clear positioning, target audiences' definition, and GTM strategy.\\nGuide the team in developing campaigns and brand guidelines, ensuring consistency across all customer touchpoints: range redesigns as agreed, packaging, B2B/B2C social media content, digital ads, PR, POS.\\nSupport the Marketing Director in the strategic management of portfolio.\\nOversee the creation and execution of marketing campaigns for all brands under management. Coordinate with Brand Managers to ensure that campaigns are well-aligned, innovative, and results driven.\\nLead product innovation sessions and coach brand managers to enable them to successfully run innovation sessions too.\\nEnsure Brand Managers are using data-driven insights to adjust marketing strategies as necessary.The successful candidate will have previous B2C marketing experience, within Brand marketing, digital marketing, prodcut and eCommerce.
Experience using marketing software including CRM, Google Analytics, and social media platforms.\\n\\nIn return you will receive a very competitive salary depending on experience +hybrid working (2 days WFH non negotiable) + excellent benefits + free parking when in the office\\n\\nIf you are keen to know more about this fantastic opportunity as a Marketing Lead position, please click on the link to apply! Alternatively, you can get in touch with Bianca Halliburton at Reed Marketing & Creative in Reading
Marketing Lead employer: Reed Specialist Recruitment
Contact Detail:
Reed Specialist Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead
✨Tip Number 1
Make sure to showcase your leadership skills in your conversations. As a Marketing Lead, you'll be expected to mentor and develop a team, so highlight any previous experience where you've successfully led a team or project.
✨Tip Number 2
Familiarize yourself with the latest trends in B2C marketing, digital marketing, and eCommerce. Being able to discuss current strategies and tools during your interview will demonstrate your expertise and passion for the field.
✨Tip Number 3
Prepare to discuss specific campaigns you've worked on that involved cross-selling and brand positioning. This will show your potential employer that you have hands-on experience in driving successful marketing initiatives.
✨Tip Number 4
Be ready to talk about how you've used data-driven insights to inform your marketing strategies. This is crucial for the role, so having concrete examples will set you apart from other candidates.
We think you need these skills to ace Marketing Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your B2C marketing experience, particularly in brand marketing, digital marketing, and eCommerce. Use specific examples that demonstrate your skills and achievements in these areas.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the Marketing Lead position. Discuss how your previous experiences align with the key responsibilities mentioned in the job description, such as leading teams and developing marketing strategies.
Showcase Relevant Skills: Emphasize your proficiency with marketing software like CRM systems, Google Analytics, and social media platforms. Mention any specific campaigns or projects where you successfully utilized these tools to drive results.
Highlight Leadership Experience: Since the role involves mentoring and developing a team, be sure to include any leadership or coaching experiences you have. Provide examples of how you've guided teams to achieve performance goals and fostered a collaborative environment.
How to prepare for a job interview at Reed Specialist Recruitment
✨Showcase Your B2C Marketing Experience
Be prepared to discuss your previous B2C marketing roles in detail. Highlight specific campaigns you've led, the strategies you implemented, and the results achieved. This will demonstrate your capability to handle the responsibilities of the Marketing Lead position.
✨Demonstrate Leadership Skills
Since this role involves leading and mentoring a team, be ready to share examples of how you've successfully managed teams in the past. Discuss your approach to setting performance goals and providing feedback, as well as any experiences with coaching others.
✨Familiarize Yourself with Marketing Tools
Make sure you are well-versed in the marketing software mentioned in the job description, such as CRM systems, Google Analytics, and social media platforms. Be prepared to discuss how you've used these tools to drive marketing success in your previous roles.
✨Prepare for Data-Driven Discussions
The role emphasizes the importance of using data-driven insights. Be ready to talk about how you've utilized data to inform your marketing strategies and make adjustments based on performance metrics. This will show that you can align with the company's focus on results-driven marketing.
