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- Tasks: Create compelling healthcare content while ensuring scientific accuracy and regulatory compliance.
- Company: Join McCann Health London, a top healthcare communications agency known for creativity and excellence.
- Benefits: Enjoy flexible working, retail discounts, private healthcare, and wellness programmes.
- Why this job: Be part of a team that pushes boundaries in health communication and inspires others.
- Qualifications: Expertise in medical copywriting and experience in client presentations are essential.
- Other info: We value diversity and are committed to accessibility for all applicants.
The predicted salary is between 42000 - 84000 £ per year.
About McCann Health London: Part of the IPG Health network, McCann Health London is one of the most awarded healthcare communications agencies. We are guided by our founding philosophy, Truth Well Told, and united by one vision: to help our clients’ brands and businesses play a meaningful role in people’s health. We combine science, creativity and strategy to deliver best-in-class services to some of the world’s top, as well as emerging, health and wellness brands.
We are currently recruiting for a Senior Medical Copywriter. We are looking for a skilled professional who writes and helps to develop high-quality promotional healthcare content for their assigned accounts, ensuring it adheres to any relevant regulatory requirements. They take ownership of their brands while ensuring scientific integrity and excellent attention to detail is maintained across all outputs. The Senior Medical Copywriter helps to oversee the work of more junior writers, ensuring continuity of style and messaging. They will participate in new business pitches and act as a leader and source of inspiration on scientific thought and great copywriting.
You must have:
- Good understanding of excellence in medical copy writing, and an ability to mentor others
- Demonstrated experience creating communication strategies, tactics and content
- Confident presenting work to clients, and fielding MLR questions
- Supports new business pitches and helps to look for organic growth opportunities
Job Responsibilities:
- Independently develop compelling promotional copy, with strong references that meets the client brief and is scientifically accurate.
- In depth understanding of relevant therapy areas, media formats and marketing techniques.
- Established medical copy expert internally.
- Implement agency/client review systems.
- Ensure content is compliant to the ABPI code of practice or relevant regulatory requirements, and is backed up by the necessary research.
- Proficient using Veeva, FUSE and Proof.
- Ability to analyze complex scientific and clinical information to provide a clear, succinct summary targeted at the relevant audience.
- Efficiently produce high-quality medical copy for a range of channels including sales aids, websites, videos and animations, leave pieces, and patient information materials.
- Actively participate in briefing sessions and client meetings where required.
- Confidently present work to clients, fielding medical writing questions and troubleshooting if necessary.
You’ll be rewarded with:
- Great training and development
- Retail and Gym discounts platform
- Life Assurance
- Pension
- Employee assistance programme
- Private Healthcare
- Headspace and MYND UP a mental health wellness programme
- Access to Eye Care and Vaccine programmes
- Cycle-to-work scheme
- Long Service Award
- Season Ticket Loan
- Flexible working
Disability Confident: As an employer committed to accessibility and disability inclusion, we strive to develop a diverse workforce that provides us with a wider range of skills and experience. We are continuously improving our recruitment process to support individuals with physical or learning disabilities. The goal is to improve accessibility across all aspects of IPG Health, home to McCann Health London and FCB Health Europe to hopefully encourage potential job applicants to join us. If you have a disability, a learning difficulty such as dyslexia, a medical condition or an individual need – which you believe may affect your performance in selection, we’ll be happy to make adjustments to our processes to enable you to perform at your best.
Senior Medical Copywriter employer: McCann Health London | An IPG Health Company
Contact Detail:
McCann Health London | An IPG Health Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Medical Copywriter
✨Tip Number 1
Familiarise yourself with the latest trends in medical copywriting and healthcare communications. This will not only enhance your understanding of the industry but also allow you to speak confidently about current practices during interviews.
✨Tip Number 2
Network with professionals in the healthcare communications field. Attend industry events or webinars where you can meet people from McCann Health London or similar agencies, as personal connections can often lead to job opportunities.
✨Tip Number 3
Prepare to discuss specific examples of your previous work that demonstrate your ability to create compelling promotional copy. Be ready to explain how you ensured scientific accuracy and compliance with regulatory requirements in your past projects.
✨Tip Number 4
Showcase your leadership skills by discussing any experience you have in mentoring junior writers or leading projects. Highlighting your ability to inspire and guide others will align well with the responsibilities of a Senior Medical Copywriter.
We think you need these skills to ace Senior Medical Copywriter
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of a Senior Medical Copywriter. Familiarise yourself with the specific skills needed, such as medical copywriting excellence and strategic communication.
Tailor Your CV: Craft your CV to highlight relevant experience in medical copywriting and any leadership roles you've held. Emphasise your ability to mentor others and your understanding of regulatory compliance in healthcare communications.
Write a Compelling Cover Letter: Your cover letter should reflect your passion for healthcare communications and your strategic thinking skills. Mention specific examples of how you've developed promotional content and contributed to successful pitches in the past.
Showcase Your Portfolio: Include samples of your previous work that demonstrate your ability to create high-quality medical copy. Ensure these samples reflect a variety of formats, such as sales aids and patient information materials, to showcase your versatility.
How to prepare for a job interview at McCann Health London | An IPG Health Company
✨Showcase Your Medical Copywriting Expertise
Make sure to highlight your experience in medical copywriting during the interview. Be prepared to discuss specific projects you've worked on, focusing on how you ensured scientific accuracy and compliance with regulatory requirements.
✨Demonstrate Your Strategic Thinking
Discuss your approach to creating communication strategies and tactics. Share examples of how you've developed compelling promotional content that meets client briefs while also pushing creative boundaries.
✨Prepare for Client Presentations
Since you'll be presenting work to clients, practice articulating your ideas clearly and confidently. Anticipate potential questions they might have, especially regarding medical writing and compliance, and prepare thoughtful responses.
✨Emphasise Your Mentorship Skills
As a Senior Medical Copywriter, you'll be expected to mentor junior writers. Be ready to discuss your leadership style and how you've successfully guided others in maintaining continuity of style and messaging in their work.
