Global Retail Director

Reporting to the Chief Commercial Officer and based in our London HQ, you will be responsible for leading the global retail strategy and team across all directly operated stores around the world (based in Europe, America and APAC). You will further have global responsibility for our retail support to franchises and distributors and our most important dealers (Gold dealers) to help shape the future growth of Brompton, build brand awareness, secure and establish brand identity and to elevate our customer experience. Key Responsibilities: Responsible for the sales performance and overall profitability of the Brompton retail channel. Build the overall Retail channel strategy and vision, with full P&L responsibility. Optimize our store portfolio this includes rebuilds, openings and potential closures. Support franchise partners and our Gold dealers to secure that they get and follow the set brand guidelines Accountable for setting the store channel budget, supported by controlling and that it has appropriate goals, plans and budgets to maximise sales, improve efficiency, and increase pro…