Senior Brand Manager

Senior Brand Manager

Pontefract Full-Time 43200 - 72000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead brand strategies and drive growth for iconic food brands.
  • Company: Valeo Foods UK creates beloved brands like Kettle Crisps and Rowse Honey.
  • Benefits: Join a vibrant team with a focus on creativity and collaboration.
  • Why this job: Be at the forefront of innovation in a rapidly growing category.
  • Qualifications: Proven experience in brand strategy and strong leadership skills required.
  • Other info: Foster collaboration across teams and engage directly with consumers.

The predicted salary is between 43200 - 72000 ÂŁ per year.

At Valeo Foods UK, we\’re the creative force behind an array of beloved brands spanning indulgence, innovation, and tradition. From the iconic crunch of Kettle Crisps to the pure sweetness of Rowse Honey, and the rich heritage of Matthew Walker puddings, our portfolio reflects our commitment to quality and diversity.

But that\’s not all – our family of brands extends further, encompassing an exciting array of products and experiences. Whether it\’s the Wild West flavours of New World Foods, the nostalgic joy of Barratt sweets, or the timeless appeal of Metcalfe Popcorn, each brand carries its own unique story, flavour, and charm. Join us on a journey where passion meets flavour, crafting experiences that bring people together and delight taste buds.

Job Description

As the Senior Brand Manager for Valeo Foods UK, you’ll be at the forefront of an innovative and rapidly growing category group. This group includes well-loved brands and your mission will be to drive disruptive growth and establish these brands as market leaders. You’ll lead with creativity and strategic insight, managing stakeholders effectively both internally and externally.

What You’ll Do:

  • Achieve or exceed budget financial targets and grow market shares.
  • Create and deliver robust brand plans, maximizing available resources.
  • Implement excellent learning plans with a capacity to innovate, try new approaches, and refine strategies.
  • Provide strong quarterly reporting internally and prepare versions for external stakeholders.
  • Use strong analytical thinking to drive decisions and develop insightful strategies.
  • Lead your team with energy, coaching them to excel and grow.
  • Oversee the marketing budget for the category group, covering core marketing, ASOH, and shopper marketing.
  • Foster excellent internal and cross-functional collaboration within the chocolate, sauces, and curds team.
  • Be the face of our chocolate, sauces, and curds brands, especially in interactions with retailers.
  • Lead and inspire the “Consumer is Boss” plan, maintaining regular connections with our consumers.

Qualifications

  • A proactive approach with the ability to innovate and drive growth within a large organization.
  • Proven experience in creating and executing successful brand strategies.
  • Strong leadership skills with the ability to inspire and mobilize teams.
  • Excellent skills in managing relationships with both internal and external stakeholders.
  • Strong analytical skills to support logical and data-driven decision-making.
  • Ability to foster a collaborative environment and work effectively across function

At Valeo Foods UK, we’re dedicated to delighting our consumers with high-quality, innovative products. Join us, and you\’ll be part of a vibrant team that values creativity, collaboration, and excellence.

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Senior Brand Manager employer: Valeo Foods Group

At Valeo Foods UK, we pride ourselves on being a dynamic and innovative employer that champions creativity and collaboration. Our vibrant work culture fosters personal and professional growth, offering employees the opportunity to lead iconic brands and make a meaningful impact in the food industry. With a commitment to excellence and a diverse portfolio of beloved products, joining our team means being part of a passionate family dedicated to delighting consumers and driving disruptive growth.
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Contact Detail:

Valeo Foods Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Brand Manager

✨Tip Number 1

Familiarize yourself with Valeo Foods' brand portfolio. Understanding the unique stories and flavors behind each brand will help you demonstrate your passion and insight during interviews.

✨Tip Number 2

Showcase your experience in driving growth and innovation. Prepare specific examples of how you've successfully implemented brand strategies in previous roles, as this aligns perfectly with the job's focus on disruptive growth.

✨Tip Number 3

Highlight your leadership skills by discussing how you've inspired and mobilized teams in the past. Valeo Foods values strong leadership, so be ready to share your approach to coaching and developing talent.

✨Tip Number 4

Emphasize your analytical skills and data-driven decision-making. Be prepared to discuss how you've used analytics to inform brand strategies and achieve financial targets, as this is crucial for the Senior Brand Manager role.

We think you need these skills to ace Senior Brand Manager

Strategic Brand Management
Financial Acumen
Market Analysis
Creative Problem Solving
Stakeholder Management
Leadership and Team Development
Data-Driven Decision Making
Cross-Functional Collaboration
Consumer Insights
Budget Management
Project Management
Communication Skills
Innovation and Creativity
Analytical Thinking

Some tips for your application 🫡

Understand the Brand: Dive deep into Valeo Foods UK's portfolio. Familiarize yourself with their brands, values, and market positioning. This knowledge will help you tailor your application to reflect your understanding of their mission and how you can contribute.

Highlight Relevant Experience: In your CV and cover letter, emphasize your experience in brand management, particularly any successful strategies you've implemented. Use specific examples that demonstrate your ability to drive growth and manage teams effectively.

Showcase Analytical Skills: Since the role requires strong analytical thinking, include instances where you've used data to inform decisions or strategies. Highlight any tools or methodologies you are familiar with that support data-driven decision-making.

Craft a Compelling Cover Letter: Your cover letter should not only express your enthusiasm for the role but also outline how your proactive approach and leadership skills align with Valeo Foods UK's goals. Make sure to connect your personal values with their commitment to quality and innovation.

How to prepare for a job interview at Valeo Foods Group

✨Showcase Your Brand Strategy Experience

Be prepared to discuss specific examples of successful brand strategies you've created and executed. Highlight how these strategies drove growth and market share, as this aligns directly with the role's expectations.

✨Demonstrate Leadership Skills

Share instances where you've led a team to success. Focus on how you inspired and mobilized your team, as strong leadership is crucial for this position.

✨Prepare for Analytical Questions

Expect questions that assess your analytical thinking. Be ready to explain how you've used data to drive decisions and develop strategies in previous roles.

✨Emphasize Collaboration

Discuss your experience in fostering collaboration across different functions. Provide examples of how you've effectively managed relationships with both internal and external stakeholders.

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