At a Glance
- Tasks: Lead creative direction and brand identity for Super 8 Restaurants across multiple locations.
- Company: Super 8 Restaurants is a vibrant dining group known for its unique culinary experiences.
- Benefits: Enjoy 50% staff discount, training opportunities, and exciting collaborations with suppliers.
- Why this job: Join a trendsetting team to elevate dining experiences and engage with a passionate community.
- Qualifications: Strong creative vision, social media savvy, and a passion for food and drink required.
- Other info: Opportunity to manage a creative assistant and lead brand training sessions.
The predicted salary is between 43200 - 72000 £ per year.
Head of Creative, Brand and Communications
Join to apply for the Head of Creative, Brand and Communications role at Super 8 Restaurants
This role is a pivotal position in overseeing the creative direction, brand identity, marketing, and guest journey across Brat, Brat x Climpson\’s Arch, and Mountain Restaurant. The successful candidate will act as the key collaborator with Tomos Parry, site directors, and the senior management team to deliver a unified brand vision while maintaining the individuality of each site.
The Role:
- Drive the ongoing development of our visual identity across all platforms – from the perfect restaurant interiors to trendsetting marketing campaigns – by partnering with talented individuals who embody our vibrant and trendsetting brand.
- Lead on creating and developing menu designs, artwork and collateral for pop-up collaborations such as assets for guest chefs, social media content which always shows fire, atmosphere, ingredients and people.
- Direct and approve all photography and videography which tells a story and is warm, authentic and elegant.
Marketing, PR and Brand Strategy:
- Develop engaging marketing initiatives that resonate with the unique characteristics of each restaurant.
- Lead digital strategy across websites and social platforms, including the creation of engaging Instagram content showing energy and pillars of each restaurant.
- Working alongside our PR partners, manage all external communications, including press outreach, reviews, and partnerships.
- Creating copy that shows the stories behind dishes, highlight supplier relationships, and brand pillars in addition to behind-the-scenes preparation for pop-ups to show the collaborative energy of the sites.
Guest Experience and Community Building:
- Enhance guest experiences by curating menus, playlists, and decor that complement the atmosphere we’ve created. Your creativity will set the stage for the Super 8 story to come to life.
- Cultivate meaningful partnerships to enhance the guest journey.
- Craft high-engagement content for social media channels to grow our online community.
Event Production:
- Deliver on a calendar of captivating events across restaurants, from initial planning to attracting guests and growing a loyal following for our food and drink offerings.
- Work closely with operations and senior management to ensure alignment between creative vision and operational execution.
- Management, growth and development of one direct report, the Creative Assistant.
- Lead training sessions for teams on brand values, tone of voice, and visual guidelines.
Who you are:
- You possess a strong creative vision with an ability to articulate stories through innovative concepts paired with strategic thinking.
- Proficient in leveraging social media platforms; you thrive on setting trends in digital engagement.
- With a genuine passion for food and drink, you understand how use your creative flair to elevate dining experiences. You have an awareness of the London restaurant scene, with a trendsetting mindset, and you enjoy exploring new culinary adventures yourself!
- Excellent communication skills allowing you to work collaboratively across teams effectively.
- You have a proven track record of delivering high-quality projects on time and within budget.
As part of Super 8 our teams have access to a wide range of benefits and opportunities across the company.
50% staff discount across the group along with inter-company discount from a selection of London restaurants.
Through close relationships with our suppliers, all of our teams have the opportunity to take part in our annual wine harvests, learning and cooking trips to the farms we work with.
Opportunity to work closely with our suppliers and talented people in the industry to deliver innovative and exciting collaborations and events.
Access to full training and development both in house and working alongside our external training partners in areas such as Diversity Equity & Inclusion, Management development and coaching, Food Safety, Health and Safety and Wine training.
Employee referral programme; £500 reward.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Art/Creative
Industries
Hospitality
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Contact Detail:
Super8 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Creative, Brand and Communications
✨Tip Number 1
Familiarise yourself with the Super 8 brand and its unique characteristics. Understanding their visual identity and the atmosphere they create will help you articulate how your creative vision aligns with their goals during any discussions.
✨Tip Number 2
Showcase your knowledge of current trends in the London restaurant scene. Being able to discuss recent developments and how they can be integrated into Super 8's marketing strategies will demonstrate your passion and insight into the industry.
✨Tip Number 3
Prepare to discuss your previous experiences in leading creative projects, especially those that involved collaboration across teams. Highlighting your ability to work with diverse groups will show that you can effectively manage the creative direction at Super 8.
✨Tip Number 4
Think about innovative marketing initiatives you've implemented in the past. Be ready to share specific examples that resonate with the role's requirements, particularly in enhancing guest experiences and building community engagement through creative content.
We think you need these skills to ace Head of Creative, Brand and Communications
Some tips for your application 🫡
Understand the Role: Before applying, take the time to thoroughly understand the responsibilities and expectations of the Head of Creative, Brand and Communications role. Tailor your application to highlight how your skills and experiences align with the specific requirements outlined in the job description.
Showcase Your Creativity: In your CV and cover letter, provide examples of your previous work that demonstrate your creative vision and ability to tell stories through innovative concepts. Include links to your portfolio or relevant projects that showcase your expertise in brand identity and marketing.
Highlight Collaboration Skills: Emphasise your experience working collaboratively with teams and stakeholders. Mention specific instances where you successfully partnered with others to deliver a unified brand vision or executed marketing campaigns that resonated with target audiences.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also conveys your passion for food and drink, as well as your understanding of the London restaurant scene. Use this opportunity to express your enthusiasm for the role and how you can contribute to enhancing the guest experience at Super 8 Restaurants.
How to prepare for a job interview at Super8
✨Showcase Your Creative Vision
Prepare to discuss your unique creative vision and how it aligns with the brand identity of Super 8 Restaurants. Bring examples of past projects that demonstrate your ability to create engaging visual content and marketing strategies.
✨Understand the Brand's Story
Familiarise yourself with the stories behind each restaurant in the Super 8 group. Be ready to articulate how you would enhance these narratives through innovative marketing initiatives and guest experiences.
✨Demonstrate Collaboration Skills
Highlight your experience working collaboratively with various teams, including site directors and PR partners. Share specific examples of how you've successfully led projects that required cross-functional teamwork.
✨Engage with Current Trends
Stay updated on the latest trends in the London restaurant scene and social media engagement. Be prepared to discuss how you can leverage these trends to elevate the brand's presence and connect with the target audience.