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- Tasks: Join our team to execute exciting marketing campaigns and events that elevate our brand.
- Company: Russell & Bromley is a luxury fashion footwear brand with a rich heritage and a commitment to quality.
- Benefits: Enjoy a hybrid work environment with 2 days of remote work each week and opportunities for growth.
- Why this job: Be part of a dynamic team during an exciting growth phase, shaping the future of luxury fashion.
- Qualifications: 3+ years in marketing, preferably in retail or fashion, with a relevant degree.
- Other info: This role is based in our new Global HQ in Soho, London.
The predicted salary is between 28800 - 42000 £ per year.
Location | Head Office, Kingly St, London
Workplace Type | Hybrid (2 Days WFH)
Contract | Full Time
We’re looking for a Marketing & Events Executive to join our dynamic team. Reporting into the Marketing Manager and working closely with the wider Marketing & Communications functions, you will play an important role in the delivery of brand and marketing activity across every touchpoint, helping bring our purpose of ‘empowering our customers to feel exceptional every day’ to life. You’ll work across both online and offline channels, delivering marketing campaigns, partnerships, brand experiences, activations, and events that help bring seasonal messaging and product launches to life.
About the Company
Russell & Bromley is the destination luxury fashion footwear & accessories brand for the everyday. A leading force in British fashion with over 40 stores operating across the UK and Ireland.
Combining European craftsmanship with a British glint in the eye, Russell & Bromley offers iconic style and on-trend design that empowers people to feel exceptional every day.
Founded in Lewes in 1880, borne from a love story between Albion Russell’s daughter, Elizabeth, and George Bromley, today the business remains family-owned, operated, and proudly independent.
The Russell & Bromley business is entering an exciting period of growth with Vision 2030, an ambitious five-year roadmap to fuel our future success, under the leadership of CEO Andrew Bromley. Strategic actions include a commitment to brand and product transformation, continued growth of our UK & IRE retail footprint, and accelerated international expansion. This is an exciting opportunity to join us at a key inflection point in the business, coinciding with the launch of our first seasonal collection with new Creative Director, Daniel Beardsworth-Shaw, and the relocation of our Global HQ to Kingly St. W1 in the heart of Soho. This will now be home to our in-house design, creative, and product studios. Do you want to be part of our next chapter?
About the Role
- Collaborate with the Marketing Manager and wider teams to build and execute marketing activation plans, bringing seasonal campaign strategies to life.
- Work with Creative, Product, Merchandising, and channel teams to ensure a consistent and elevated brand message across all channels and activations (owned & paid).
- Manage marketing calendars, creative and media briefs, channel plans, and marketing toolkits.
- Track departmental spend and manage monthly budget reconciliation with finance and external suppliers.
- Manage seasonal marketing briefs to inform creative and content planning with external agencies.
- Work alongside the Marketing Manager to build and execute an annual retail marketing strategy, including store events, customer incentives, and store animations.
- Collaborate with the PR & VIP Team to create an always-on talent, influencer, and affiliate programme.
- Champion the brand purpose and values, supporting internal training, communications, and brand guardianship across departments.
- Plan and deliver all brand marketing collateral, working closely with the Creative team.
- Support internal expansion projects and Go-To-Market (GTM) strategies, ensuring brand messaging is consistent and culturally nuanced.
- Stay informed on market trends, industry news, and competitor activities to drive innovation in marketing campaigns.
- Plan and execute in-store events, brand collaborations, and activations.
- Manage event logistics, including invites, vendor coordination, and RSVP tracking.
- Collaborate with PR teams and influencers to ensure engagement at brand events.
- Track event success and compile post-event reports with key insights.
About You
- 3+ years of experience in marketing within the retail or fashion sector.
- A BA degree in Marketing, Fashion, Business, or a related field is preferred.
- Strong understanding of the media landscape and marketing mix, with a focus on luxury/premium fashion.
- Proficient in Excel, PowerPoint, and Microsoft 365.
- Excellent organizational, planning, and project management skills.
- Experience in managing marketing campaigns, including working with creative teams and external agencies.
- Familiarity with the social, influencer, and talent partnership landscape.
- Strong interest in culture, creativity, and trend-savviness.
- Excellent communication skills with the ability to inform and influence stakeholders.
- Experience working with retail/trade marketing practices and creative teams.
Due to the high volume of applications, we regret that we will only be able to contact successful candidates within two weeks.
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Marketing & Events Executive employer: Russell & Bromley
Contact Detail:
Russell & Bromley Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing & Events Executive
✨Tip Number 1
Familiarize yourself with Russell & Bromley's brand values and recent campaigns. Understanding their unique position in the luxury fashion market will help you align your ideas with their vision during the interview.
✨Tip Number 2
Showcase your experience in managing marketing campaigns, especially in the retail or fashion sector. Be ready to discuss specific examples where you've successfully executed campaigns that resonate with target audiences.
✨Tip Number 3
Highlight your organizational and project management skills. Prepare to discuss how you've effectively managed multiple projects simultaneously, particularly in fast-paced environments like fashion retail.
✨Tip Number 4
Stay updated on current trends in the luxury fashion industry. Being able to discuss recent developments or successful marketing strategies from competitors can demonstrate your passion and insight into the market.
We think you need these skills to ace Marketing & Events Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing and events, particularly within the retail or fashion sector. Emphasize any specific campaigns you've worked on that align with Russell & Bromley's brand values.
Craft a Compelling Cover Letter: In your cover letter, express your passion for luxury fashion and how your skills can contribute to Russell & Bromley's mission of empowering customers. Mention specific experiences that demonstrate your ability to manage marketing campaigns and events.
Showcase Your Creativity: Since the role involves working closely with creative teams, include examples of past projects where you contributed innovative ideas or solutions. This could be through a portfolio or detailed descriptions in your application.
Highlight Your Organizational Skills: Given the need for excellent planning and project management skills, provide examples of how you've successfully managed multiple projects or events simultaneously. Use metrics to showcase your impact when possible.
How to prepare for a job interview at Russell & Bromley
✨Show Your Passion for Fashion
Make sure to express your enthusiasm for the luxury fashion industry. Share specific examples of how you've engaged with fashion trends or brands in the past, and how that passion can translate into your work at Russell & Bromley.
✨Demonstrate Your Marketing Expertise
Prepare to discuss your previous marketing experiences, especially in retail or fashion. Highlight successful campaigns you've managed, focusing on your role in execution and collaboration with creative teams and external agencies.
✨Be Ready to Discuss Event Management
Since the role involves planning and executing events, be prepared to talk about your experience in managing event logistics. Share specific examples of events you've organized, including challenges faced and how you overcame them.
✨Understand the Brand's Values
Familiarize yourself with Russell & Bromley's brand purpose and values. Be ready to discuss how you can champion these values in your role and contribute to the company's mission of empowering customers to feel exceptional every day.
