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- Tasks: Lead global community strategy for exciting game titles and engage with players during development.
- Company: Join Tencent Games, a top global platform for game development and the largest online game community in China.
- Benefits: Enjoy a dynamic work environment with opportunities for travel and collaboration across regions.
- Why this job: Be the voice of our games, connect with passionate gamers, and shape the future of gaming communities.
- Qualifications: 8+ years in community management, strong English skills, and a passion for the gaming industry required.
- Other info: Must be able to travel to support partners globally.
The predicted salary is between 43200 - 72000 £ per year.
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(Senior) Community Manager, Tencent Games, London
Client: Tencent
Location: London, United Kingdom
Job Category: Other
EU work permit required: Yes
Job Reference: 307a356fa470
Job Views: 71
Posted: 18.02.2025
Expiry Date: 04.04.2025
Job Description:
About Tencent
Tencent Games was established in 2003. We are a leading global platform for game development, operations and publishing, and the largest online game community in China. Tencent Games has developed and operated over 140 games. We provide cross-platform interactive entertainment experience for more than 800 million users in over 200 countries and regions around the world. Honor of Kings, PUBG MOBILE, and League of Legends are some of our most popular titles around the world. Meanwhile, we actively promote the development of the esports industry, work with global partners to build an open, collaborative and symbiotic industrial ecology, and create high-quality digital life experiences for players.
About Level Infinite
Level Infinite is Tencent’s global gaming brand. It is a global game publisher offering a comprehensive network of services for games, development teams, and studios around the world. We are dedicated to delivering engaging and original gaming experiences to a worldwide audience, whenever and wherever they choose to play while building a community that fosters inclusivity, connection, and accessibility. Level Infinite also provides a wide range of services and resources to our network of developers and partner studios around the world to help them unlock the true potential of their games.
About the Role
As part of the Global Publishing Team, you will team up with studio partners and regional publishing teams to deliver integrated global community programs across several Level Infinite titles, in various stages of game development. This is a huge opportunity to lead global community strategy across a range of in-development titles and work with studios across Europe as they bring their creative projects to life.
Job Responsibilities
- Community Management: Work with studio community teams to build their community infrastructure as games move through Alpha and Beta development. Monitor conversations and content, promptly respond to hot topics and trends in the current market, adjust strategy, and produce reports on community feedback for development teams.
- Build Testing Communities: Work with Studio leads and Global Publishing teams to recruit early adopter players to participate in game testing phases – Alpha, Beta, EA, launch. Build community portals to house these players’ communities, growing them as the game progresses to launch. Work on reward systems that bring these players back through testing phases. Nurture these communities through to launch and amplify opinion leaders that grow from these testing phases.
- Partner Strategy: Work with streaming platforms on activations (Twitch drops). Track and report the major issues and opportunities of each game’s community in a timely manner and engage the key stakeholders. Create & host community events. Partner with studio / lead testing programs with community.
- Influencer Strategy: Work with our Studio teams to identify, suggest and amplify relevant influencers for each title. Working alongside Studios, Global / Regional publishing, and Agency partners, design, implement and measure our programs. Directly responsible for outreach to and management of top-tier influencers, building and managing relationships with the influencers via ongoing communication. Partner with social channels to ensure integrated promotion of game events tied to testing and launch beats.
- Regional Amplification: In close collaboration with Regional publishing teams, lead the localization of our global content strategy, support local activations and report on results to inform global planning.
Requirements:
- Bachelor’s degree and above. Excellent spoken and written English.
- 8 years+ of audience/community management. Proven experience in building communities through the early stages of game development and testing, and leading them through to launch and beyond.
- Experience running community campaigns on major content platforms, especially YouTube, Twitch, and TikTok.
- A real passion for the games industry with genuine interest and knowledge in games. You will be the voice of our game to the players, so some experience of speaking at public events is required along with the ability to empathize with the varied needs of different player types.
- Able to communicate and work closely with cross-functional teams, adapt to different time zones, and respond to team requests in a timely manner.
- Organized and with very good project management skills. Able to prioritize effectively and be competent in handling multiple programs across multiple markets.
- High levels of initiative, energy, ownership, and urgency.
- Capability to travel to support our partners in North America, Western Europe, or Asia.
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(Senior) Community Manager, Tencent Games, London employer: TN United Kingdom
Contact Detail:
TN United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land (Senior) Community Manager, Tencent Games, London
✨Tip Number 1
Familiarize yourself with Tencent Games' portfolio, especially their most popular titles like Honor of Kings and PUBG MOBILE. Understanding these games will help you engage more effectively with the community and demonstrate your passion for the industry during interviews.
✨Tip Number 2
Network with current or former employees of Tencent Games on platforms like LinkedIn. They can provide valuable insights into the company culture and the specific expectations for the Community Manager role, which can give you an edge in your application.
✨Tip Number 3
Engage actively in gaming communities on platforms such as Discord, Reddit, and Twitch. This will not only enhance your understanding of community dynamics but also allow you to showcase your ability to build and nurture communities, a key aspect of the job.
✨Tip Number 4
Stay updated on the latest trends in the gaming industry and community management strategies. Being knowledgeable about current events and innovations will help you contribute fresh ideas during discussions with the hiring team.
We think you need these skills to ace (Senior) Community Manager, Tencent Games, London
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the (Senior) Community Manager position at Tencent Games. Understand the responsibilities and requirements, especially the emphasis on community management and influencer strategy.
Tailor Your CV: Customize your CV to highlight relevant experience in community management, particularly in the gaming industry. Showcase any previous roles where you built communities or managed audience engagement, especially during game development phases.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for gaming and your understanding of community dynamics. Mention specific experiences that align with the job responsibilities, such as managing community campaigns on platforms like YouTube or Twitch.
Showcase Your Communication Skills: Since excellent spoken and written English is required, ensure your application materials are free of errors and clearly articulate your thoughts. If you have experience speaking at public events, mention it to demonstrate your ability to represent the game to players.
How to prepare for a job interview at TN United Kingdom
✨Show Your Passion for Gaming
Make sure to express your genuine interest in the gaming industry during the interview. Share your favorite games, what you love about them, and how they inspire your approach to community management.
✨Demonstrate Community Management Experience
Prepare specific examples from your past experience where you successfully built and nurtured gaming communities. Highlight any campaigns you led and the impact they had on player engagement and feedback.
✨Familiarize Yourself with Tencent Games
Research Tencent Games and its popular titles like Honor of Kings and PUBG MOBILE. Understanding their community strategies and recent developments will help you align your ideas with their goals.
✨Prepare for Cross-Functional Collaboration
Be ready to discuss how you have worked with different teams in the past. Emphasize your ability to communicate effectively across various functions and time zones, as this role requires close collaboration with studio partners and regional teams.
