Digital Marketing Associate

Join to apply for the Digital Marketing Associate role at World 50 Group. The Digital Marketing Associate plays a vital role at World 50 Group in helping to attract and retain members of our communities. This role would suit someone with a passion for technical and digital automation and who is excited about the opportunity to innovate and introduce AI into marketing best practices. You will gain experience across a range of marketing disciplines including email automation, digital channels, social media, design and copywriting. You will play an integral part in expanding the reach of the World 50 Group brand.

Key Responsibilities

• Managing setup and coordination of email marketing campaigns and automated nurturing – particularly in Marketo.
• Managing webinar marketing to meet lead generation targets and ensure positioning stands out in the market.
• Identifying audience cohorts and building nurture workflows.
• Managing marketing execution calendar in project management tool monday.com.
• Executing against organic social media strategy across World 50 Group portfolio to encourage engagement and member advocacy.
• Ownership and management of company social media pages including performance analysis through social media management tool, Oktopost.
• Developing internal communications initiatives to ensure visibility of marketing activities and performance.
• Writing and proofing copy.

Key Attributes, Skills And Experience

• 1-3 years marketing experience, B2B preferred.
• Hands-on experience in email marketing platform, Marketo preferred.
• Experience creating engaging copy across all platforms (email, website, social media etc.).
• Experience managing corporate social media accounts.
• Strong organisational skills and an eye for detail.
• Ability to communicate and build relationships with multiple stakeholders.
• Proactive approach and positive mindset.

What you can look forward to working at World 50 Group

This opportunity offers up to £32,000 per annum depending on experience with a 10% discretionary bonus.

Work Environment

World 50 Group operates on a hybrid work model. Associates are asked to work in the office two days a week, plus one Friday per month.

This position description is intended to convey information essential to understanding the scope of the position and it is not intended to be an exhaustive list of skills, efforts, duties, responsibilities or working conditions associated with this position. We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our company stronger. As an equal opportunity employer, we stay true to our values to serve the unique individual and to build inclusive and diverse communities of purpose.