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- Tasks: Lead impactful marketing campaigns to engage and grow mid-value supporters.
- Company: Join a reputable International Development charity making a difference globally.
- Benefits: Enjoy flexible hybrid working arrangements and a supportive team culture.
- Why this job: Be part of a mission-driven organization that values creativity and collaboration.
- Qualifications: Strong communication skills and a passion for supporter experiences are essential.
- Other info: Diverse and inclusive recruitment practices ensure equal opportunity for all applicants.
The predicted salary is between 28800 - 43200 £ per year.
The Talent Set are delighted to be working with this highly reputable International Development charity to recruit a Mid Value Marketing Manager.
The charity offers very flexible hybrid working arrangements into London (please inquire to find out more on this).
In this brand new role, this Mid-Value Marketing Manager will oversee and grow the charity’s mid-value program, designing impactful marketing campaigns that foster meaningful connections with supporters, encourage engagement, and drive revenue. You’ll focus on creating marketing strategies that captivate and motivate the charity audience, ensuring consistency across all supporter interactions.
Key responsibilities:
- Work within a cross-functional team to attract, engage, and retain mid-value supporters, using audience insights and data to understand their needs and motivations, fostering long-term relationships.
- Develop and implement marketing initiatives aimed at achieving ambitious targets for mid-value supporter actions, income, and loyalty.
- Partner with colleagues in the Loyalty and Philanthropy teams to create effective supporter journeys, transitioning individuals from standard to mid-value, and from mid-value to high-value, based on opportunities.
- Evaluate the effectiveness of marketing strategies, ensuring that supporter insights and data analysis are central to driving a test-and-learn approach, continually optimizing mid-value outcomes.
Person specification:
- A strong audience-focused mindset with a genuine passion for creating outstanding supporter experiences.
- Exceptional communication abilities, capable of delivering messages with impact, inspiring others’ commitment, and cultivating strong relationships both internally and externally.
- Skilled at prioritising tasks to maximise the impact on the mid-value program, effectively managing competing responsibilities, and proactively identifying and implementing solutions as necessary.
- A strategic thinker who excels at translating overarching strategies into actionable operational plans and successful execution.
- A collaborative team player, always open and willing to contribute.
To be considered for this position please apply with your CV as soon as possible; regrettably please note we may not be able to reply to each and every application.
We are committed to diverse and inclusive recruitment practices that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age, or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.
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Fundraising Marketing Manager, London employer: TN United Kingdom
Contact Detail:
TN United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Fundraising Marketing Manager, London
✨Tip Number 1
Familiarize yourself with the charity's mission and values. Understanding their goals will help you tailor your approach and demonstrate your genuine passion for their cause during interviews.
✨Tip Number 2
Network with professionals in the fundraising and marketing sectors. Attend relevant events or webinars to connect with individuals who can provide insights into the role and potentially refer you.
✨Tip Number 3
Prepare specific examples of how you've successfully engaged audiences in previous roles. Highlight your ability to create impactful marketing campaigns that resonate with supporters, as this is crucial for the position.
✨Tip Number 4
Stay updated on the latest trends in fundraising and marketing. Being knowledgeable about current strategies and tools will show your commitment to continuous improvement and innovation in the field.
We think you need these skills to ace Fundraising Marketing Manager, London
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Fundraising Marketing Manager position. Understand the key responsibilities and person specifications, as this will help you tailor your application to highlight relevant experiences.
Craft a Compelling CV: Ensure your CV is up-to-date and clearly showcases your experience in marketing, particularly in fundraising or charity sectors. Highlight any specific campaigns you've managed that align with the role's focus on mid-value supporters.
Write a Tailored Cover Letter: In your cover letter, express your passion for creating outstanding supporter experiences. Use specific examples to demonstrate your audience-focused mindset and exceptional communication abilities, as these are crucial for the role.
Highlight Collaborative Experience: Since the role emphasizes teamwork, make sure to include examples of how you've successfully collaborated with others in previous roles. This could be working with cross-functional teams or developing joint marketing initiatives.
How to prepare for a job interview at TN United Kingdom
✨Show Your Passion for Fundraising
Make sure to express your genuine enthusiasm for fundraising and the mission of the charity. Share specific examples of how you've successfully engaged supporters in the past, and explain why you believe in the importance of mid-value programs.
✨Demonstrate Audience Insight
Prepare to discuss how you use audience insights and data to inform your marketing strategies. Be ready to provide examples of how you've tailored campaigns based on supporter motivations and needs, showcasing your ability to foster long-term relationships.
✨Highlight Your Communication Skills
Since exceptional communication is key for this role, practice articulating your thoughts clearly and confidently. Use examples that demonstrate your ability to inspire commitment and cultivate strong relationships, both internally and externally.
✨Be Ready to Discuss Collaboration
This position requires working closely with cross-functional teams. Prepare to share experiences where you've successfully collaborated with others, particularly in creating effective supporter journeys or transitioning supporters between value tiers.
