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- Tasks: Lead media and campaigns to enhance GamCare's reputation and service awareness.
- Company: GamCare is dedicated to supporting those affected by gambling harm.
- Benefits: Enjoy 33 days of annual leave, a generous pension scheme, and 24-hour support.
- Why this job: Join a talented team and make a real impact in the community while shaping marketing strategies.
- Qualifications: Senior management experience in media relations, marketing, and brand management is essential.
- Other info: This is a 6-month maternity cover with potential for extension; office attendance required 3 days a week.
The predicted salary is between 48000 - 72000 £ per year.
As Head of Media and Campaigns you will lead our marcomms strategy and develop integrated media, marketing and brand initiatives that enhance GamCare’s reputation, drive service awareness, and help more people access the support they need.
Leading a talented team, you will oversee our proactive and reactive media engagement, shape our marketing approach, and elevate GamCare’s brand to ensure it stands out in an increasingly complex landscape.
You will secure impactful media coverage, establishing GamCare as an authoritative voice on gambling harm, while ensuring our marketing and brand activities directly support our clinical services.
As a key member of GamCare’s Leadership Team, you will also help deliver against GamCare’s organisational strategy and collaborate across departments to deliver communications, brand and marketing excellence in everything we do.
The role will require you to attend the London office for a minimum of 3 days per week.
This position is a fixed-term 6-month maternity cover contract, with the possibility of an extension.
You will possess senior management experience across all aspects of media relations, marketing and brand management, as well as a track record of developing and delivering integrated marketing strategies that have measurable positive impact.
You will have managed significant marketing budgets (£1M+) and possess a strong track record in earned media and PR, alongside sophisticated brand tracking methodologies.
Advanced marketing analytics and data visualisation skills and experience of setting business plans is also essential.
Most importantly, you will bring the ability to inspire teams through positive, authentic leadership while delivering measurable impact.
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33 days basic annual leave entitlement per annum (pro-rated for part-time colleagues), including bank holidays, which increases with service
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A generous pension scheme – we contribute 6% and you contribute 2%
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Discretionary company sick pay from day one of service
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Employee assistance programme – 24-hour support
Head of Media and Campaigns employer: GAMCARE
Contact Detail:
GAMCARE Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Media and Campaigns
✨Tip Number 1
Familiarize yourself with GamCare's mission and values. Understanding their approach to gambling harm will help you align your strategies with their goals, making you a more attractive candidate.
✨Tip Number 2
Showcase your leadership style in your interactions. Since the role emphasizes inspiring teams, be prepared to discuss how you've successfully led teams in the past and the positive outcomes that resulted.
✨Tip Number 3
Highlight your experience with integrated marketing strategies. Be ready to share specific examples of campaigns you've managed that had measurable impacts, especially those related to media engagement and brand management.
✨Tip Number 4
Network with professionals in the field of media and marketing, particularly those who have experience in the non-profit sector. Building connections can provide insights and potentially lead to referrals for the position.
We think you need these skills to ace Head of Media and Campaigns
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly understand the responsibilities and requirements of the Head of Media and Campaigns position. Tailor your application to highlight your relevant experience in media relations, marketing, and brand management.
Showcase Leadership Experience: Emphasize your senior management experience and provide specific examples of how you've inspired teams and delivered measurable impact in previous roles. This will demonstrate your capability to lead a talented team effectively.
Highlight Relevant Skills: Make sure to detail your advanced marketing analytics, data visualization skills, and experience with significant marketing budgets. Use metrics and outcomes from past campaigns to illustrate your success.
Craft a Compelling Cover Letter: Write a strong cover letter that connects your background to GamCare's mission. Discuss how your integrated marketing strategies can enhance their reputation and drive service awareness, aligning with their organizational strategy.
How to prepare for a job interview at GAMCARE
✨Showcase Your Leadership Skills
As a candidate for the Head of Media and Campaigns, it's crucial to demonstrate your leadership experience. Prepare examples of how you've successfully led teams in previous roles, focusing on how you inspired and motivated them to achieve measurable results.
✨Highlight Your Strategic Thinking
Be ready to discuss your approach to developing integrated marketing strategies. Share specific instances where your strategic decisions led to significant improvements in brand awareness or media engagement, particularly in complex environments.
✨Demonstrate Your Media Relations Expertise
Since the role involves securing impactful media coverage, prepare to talk about your experience with media relations. Discuss successful campaigns you've managed, the relationships you've built with media outlets, and how you've positioned brands as authoritative voices in their fields.
✨Prepare for Data-Driven Discussions
Given the emphasis on advanced marketing analytics, be prepared to discuss how you've used data to inform your marketing strategies. Bring examples of how you've utilized analytics to track brand performance and make informed decisions that led to positive outcomes.
