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- Tasks: Lead marketing campaigns to promote Bromley Town Centre and engage with local businesses.
- Company: Join Your Bromley BID, enhancing the cultural and economic heart of London’s largest borough.
- Benefits: Enjoy 25 days holiday, a pension scheme, and a vibrant work environment.
- Why this job: Be part of a dynamic team making Bromley a go-to destination while developing your marketing skills.
- Qualifications: Experience in content creation, social media strategy, and event planning is essential.
- Other info: Full-time role with flexible hours; apply by February 21, 2025.
The predicted salary is between 36000 - 60000 £ per year.
1 week ago Be among the first 25 applicants
Direct message the job poster from Your Bromley
Chief Executive at Your Bromley Business Improvement District
Bromley is the cultural, civic, and economic heart of London’s largest borough. Identified in the London Plan as one of only fourteen metropolitan centres, the town boasts an enviable retail offer including many of the nation’s best loved brands, a diverse mix of leisure businesses, a thriving hospitality scene, and a strong office sector.
Your Bromley Business Improvement District (BID) works on behalf of over 500 businesses to improve the town as a place to work, live, and visit.
We are seeking an experienced, hands-on Marketing Manager to develop and deliver a comprehensive marketing campaign, promoting Bromley Town Centre as a vibrant destination for consumers, visitors, and businesses, and communicating the work of Your Bromley BID to our levy payers and stakeholders.
Key Responsibilities
- Creation and delivery of Business to Consumer marketing and communications programme, enhancing Bromley’s image and driving footfall.
- Develop excellent relations with town centre businesses and stakeholders.
- Collaborate with marketing leads from businesses and key organisations.
- Work with the Chief Executive and partners to deliver an exciting calendar of events.
- Manage communications to levy payers and work with the Chief Executive on the 2025 ballot campaign.
- Ensure a high quality photographic/videographic record of BID activity is kept.
- Implement business and consumer targeted email campaigns driving traffic to the company website.
- Maintain the Your Bromley website, ensuring content is accurate, engaging, and optimised for search engines.
- Manage all social media feeds including Facebook, Instagram, and YouTube (develop TikTok and BlueSky accounts), creating engaging content promoting the town centre, its businesses, and the work of the BID.
- Monitor the success of campaigns and provide performance reports.
- Ensure that all activity complies with GDPR and Data Protection Act 2018.
- Champion the work of Your Bromley and act as an ambassador for the town centre.
- Management of the overall marketing budget for each given scheme or event, in consultation with the Chief Executive.
Skills, Knowledge and Experience
- Proven expertise in content creation, website management, SEO, social media strategy, and performance analysis.
- Excellent written and verbal communication skills.
- Ability to write clean, clear, and impactful copy, tailored for different audiences.
- Confident in design and proficient in the use of design software.
- Positive, highly motivated and outgoing personality.
- Articulate, and comfortable liaising with a range of businesses and stakeholders.
- Strong organisational skills.
- Event planning and production experience.
- Experienced in managing suppliers.
- Experience in budget management and reporting.
- Understanding of Business Improvement Districts and the context in which they operate.
Working Hours: 40 hours per week (full time with evening and weekend working as required)
Benefits include: 25 days holiday (plus bank holidays), contributory pension scheme
Although working day to day for Your Bromley BID, employment for this role will be with Savills Management Resources.
To apply, please email your CV and a cover letter to by Friday 21 st February 2025.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Non-profit Organizations
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Marketing Manager employer: Your Bromley
Contact Detail:
Your Bromley Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Make sure to familiarize yourself with Bromley’s unique cultural and economic landscape. Understanding the local businesses and community will help you tailor your marketing strategies effectively.
✨Tip Number 2
Engage with local stakeholders and businesses before applying. Building relationships can give you insights into their needs and expectations, which you can highlight in your discussions during the interview.
✨Tip Number 3
Showcase your experience with successful marketing campaigns in similar environments. Be ready to discuss specific examples of how you've driven footfall and engagement in previous roles.
✨Tip Number 4
Prepare to discuss your approach to managing budgets and performance analysis. Highlighting your ability to monitor campaign success and adjust strategies accordingly will demonstrate your strategic thinking.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Marketing Manager position. Understand the key responsibilities and required skills, and think about how your experience aligns with these.
Craft a Tailored Cover Letter: Write a cover letter that specifically addresses the requirements of the role. Highlight your expertise in content creation, social media strategy, and any relevant experience with Business Improvement Districts. Make sure to convey your enthusiasm for promoting Bromley Town Centre.
Showcase Relevant Experience: In your CV, emphasize your previous roles that involved marketing campaigns, budget management, and stakeholder engagement. Use quantifiable achievements to demonstrate your impact in past positions.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter. Ensure that your writing is clear, concise, and free of errors. This reflects your attention to detail and professionalism, which are crucial for the Marketing Manager role.
How to prepare for a job interview at Your Bromley
✨Showcase Your Marketing Expertise
Be prepared to discuss your previous marketing campaigns in detail. Highlight your experience with content creation, SEO, and social media strategy, as these are crucial for the role.
✨Demonstrate Your Communication Skills
Since excellent written and verbal communication skills are essential, practice articulating your thoughts clearly. Prepare examples of how you've tailored messages for different audiences.
✨Understand the Local Context
Familiarize yourself with Bromley and its business landscape. Showing that you understand the unique challenges and opportunities of the area will impress the interviewers.
✨Prepare for Budget Management Questions
As budget management is a key responsibility, be ready to discuss your experience in managing budgets and reporting on campaign performance. Bring examples of how you've successfully allocated resources in past roles.
