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For Companies At a Glance
- Tasks: Lead creative social media strategies and campaigns for our brands.
- Company: Join Mars, a purpose-driven company focused on building a better tomorrow.
- Benefits: Enjoy competitive salary, bonuses, and access to Mars University for continuous learning.
- Why this job: Be part of a dynamic team driving social excellence and brand love across multiple platforms.
- Qualifications: Experience in social media strategy and creative development is essential.
- Other info: This is a 12-month contract role within the innovative BCCHub team.
The predicted salary is between 36000 - 60000 £ per year.
Job Description
What are we looking for?
- As a business we have an opportunity to unlock the power of Social Media as a brand building tool and build closer connections to consumers. We are now driving an ambition to reimagine how we show up on our brand social media channels and we need a talented Social & Creative Excellence Manager to join our efforts on a 12 month contract. This role sits within the BCCHub team (Brand Content & Conversion Hub) and supports a Global and multi market EU&CE Brand Content & Social Media agenda.
- The key purpose of this role is to support our business critical deliverables across our priority Brand & Content IBEs and our social media agenda across brands in the Mars Snacking portfolio. The assignment will help manage the development and operationalisation of ground breaking social media strategies for our brands and IBEs, while driving excellence, effectiveness, brand love and conversion against our PESO (Paid, Earned, Owned & Shared) framework. The role is a hands on expert who will work with a range of specialist agency partners and internal stakeholders.
What will be your key responsibilities?
- Support the creative development and production of IBE campaigns across priority Cells and Brand projects.
- Support the set up of the EU&CE priority workstream of Social Reimagination. Help the BCC team to continue to define our Social Reimagination creative strategy as a part of PESO. This will span multiple social platforms and efforts across content development, community management, influencers etc.
- Help drive creative excellence, effectiveness and production efficiency across all of our IBE and Social outputs within BCC. This includes ensuring we are working to platform best practice, leveraging the relevant content effectiveness tools and JBP credits and developing fit for purpose creative assets for the Region.
- Work closely & collaboratively with key stakeholders (e.g. Media, Brand Teams, Corporate Affairs, PR, Consumer Care and DCOM) across the business and our creative and specialist agency partners to ensure connected and effective creative outputs and content plans.
- Drive social excellence and consistency across the region, managing the relationships with local markets and supporting the development and implementation of regional structures, processes and governance. Support and guide local markets in the deployment and management of social campaign, reactive and influencer content.
- Educate and engage internal stakeholders on the value and power of social media, as well as social best practice, ensuring a collective understanding on the roles and performance of our channels across the business.
- Work with our Media, DCOM and Insights teams to support a test and learn programme for social, including investigation and trial of new platforms, social commerce pilots and content types that will drive our brand and growth objectives.
- Drive social excellence and expertise within the team and beyond through a continuous learning agenda. Keep up to date with evolving social media features and trends as well as keeping a close eye on and taking learnings from what others brands are doing across different channels.
What can you expect from Mars?
- Work with diverse and talented Associates, all guided by the Five Principles.
- Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
- Best-in-class learning and development support from day one, including access to our in-house Mars University.
- An industry competitive salary and benefits package, including company bonus.
Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.
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Social & Creative Excellence Manager employer: Mars
Contact Detail:
Mars Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social & Creative Excellence Manager
✨Tip Number 1
Familiarize yourself with the latest trends in social media and how brands are leveraging these platforms. This knowledge will help you demonstrate your expertise during interviews and discussions.
✨Tip Number 2
Engage with Mars' social media channels to understand their brand voice and current campaigns. This will allow you to tailor your insights and suggestions to align with their existing strategies.
✨Tip Number 3
Network with professionals in the industry, especially those who have experience in social media strategy and creative excellence. Building these connections can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Prepare to discuss specific examples of successful social media campaigns you've been involved in. Highlight your role in driving creative excellence and effectiveness, as this aligns closely with the responsibilities of the position.
We think you need these skills to ace Social & Creative Excellence Manager
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Social & Creative Excellence Manager position. Understand the key responsibilities and required skills, especially around social media strategies and creative development.
Tailor Your CV: Customize your CV to highlight relevant experience in social media management, creative campaign development, and collaboration with stakeholders. Use specific examples that demonstrate your expertise in driving brand engagement through social channels.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for social media and creativity. Mention how your background aligns with the company's goals and how you can contribute to their social reimagination efforts.
Showcase Your Knowledge: In your application, include insights about current social media trends and best practices. Demonstrating your understanding of the PESO framework and how it applies to brand building will set you apart from other candidates.
How to prepare for a job interview at Mars
✨Show Your Social Media Savvy
Be prepared to discuss your experience with various social media platforms and how you've successfully leveraged them for brand building. Highlight specific campaigns you've worked on and the results achieved.
✨Understand the PESO Framework
Familiarize yourself with the PESO (Paid, Earned, Owned & Shared) framework and be ready to explain how you would apply it in developing social media strategies. This shows that you understand the holistic approach to social media marketing.
✨Collaborative Mindset
Emphasize your ability to work collaboratively with different teams and stakeholders. Share examples of how you've successfully partnered with creative agencies or internal teams to drive effective social media campaigns.
✨Stay Current with Trends
Demonstrate your knowledge of current social media trends and features. Discuss how you keep up-to-date and how you would apply these insights to enhance the brand's social media presence.
