Senior CRM Manager

We are partnering with a high growth e-commerce brand in their search for a Senior CRM Manager.

Our client is a quickly scaling consumer brand who has taken the UK market by storm and is now reaching into international markets with their growing number of high quality and sought after products.

Reporting to the Head of CRM, the successful candidate will develop and implement customer first strategies to enhance loyalty, retention and LTV globally.

The Role

• Take ownership of both UK and International CRM strategy across all customer touchpoints.

• Manage customer communications across all parts of their journey – email, push and SMS.

• Partner with colleagues in data and insights to understand the customer and their buying behaviors to improve AOV and LTV.

• Report back on CRM activity to the wider team, giving actionable insights to inform future campaigns.

• Work with colleagues in creative to ensure all templates are optimized to improve CRM performance in line with business KPIs.

• Manage and develop the A/B testing program to ensure optimization at all customer touchpoints.

• Develop junior members of the CRM team.

The Person

• Proven experience in CRM in a fast-paced e-commerce environment. International experience would be advantageous.

• A data-driven mind with strong technical CRM skills (Bloomreach/Klaviyo). Highly organized and enjoys managing multiple projects at once.

For more information please apply ASAP.

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