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- Tasks: Lead content strategies and manage editorial priorities to align with business goals.
- Company: Join a dynamic team focused on innovative marketing solutions across multiple regions.
- Benefits: Enjoy creative freedom, collaboration opportunities, and the chance to influence high-impact communications.
- Why this job: Be at the forefront of storytelling and strategy in a fast-paced, engaging environment.
- Qualifications: Strong B2B marketing background and experience in media relations and content development required.
- Other info: Opportunity to work with diverse stakeholders and enhance your executive communication skills.
The predicted salary is between 28800 - 42000 £ per year.
Product Marketing Manager (Executive Strategy and Narratives)
As a Product Marketing Manager, Executive Strategy and Narratives , you will drive cross-functional collaboration to enhance editorial and content processes across multiple regions and stakeholders. You will be responsible for developing compelling content strategies, crafting executive narratives, and ensuring high-impact communications that align with business objectives.
Key Responsibilities:
- Lead and manage editorial and content priorities independently, ensuring alignment with strategic goals.
- Develop creative content strategies and communication solutions, anticipating future needs.
- Collaborate with stakeholders, including clients, partners, agencies, and production companies, to address complex content-related challenges.
- Influence internal and external teams to streamline content development and ensure message consistency.
- Build and maintain relationships with media, influencers, and key editorial stakeholders.
- Write and edit executive speeches, event briefs, and thought leadership content.
- Plan, create, and manage social content, video/multimedia content, and blog articles to engage target audiences.
- Oversee platform strategy development, vendor management, and content distribution based on analytics and insights.
Key Skills & Experience:
- Strong background in B2B marketing, strategic communications, and content development.
- Experience in media relations, influencer engagement, and corporate storytelling.
- Proficiency in content creation across various formats, including speeches, blogs, videos, and social media.
- Understanding of industry trends, market dynamics, and digital content best practices.
- Ability to interview subject matter experts and translate insights into compelling narratives.
- Familiarity with video production, visual content creation, and multimedia storytelling.
- Experience in executive coaching, event management, and developing high-impact presentations.
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Product Marketing Manager (Executive Strategy and Narratives) employer: Aquent
Contact Detail:
Aquent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager (Executive Strategy and Narratives)
✨Tip Number 1
Familiarize yourself with the latest trends in B2B marketing and strategic communications. This will not only help you understand the landscape but also allow you to speak confidently about how your skills align with our needs during the interview.
✨Tip Number 2
Prepare examples of your past work that showcase your ability to develop compelling content strategies and executive narratives. Being able to discuss specific projects will demonstrate your expertise and creativity.
✨Tip Number 3
Network with professionals in the industry, especially those involved in media relations and influencer engagement. Building these connections can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Stay updated on our company’s recent projects and initiatives. Showing that you are informed about our work will reflect your genuine interest in the role and help you tailor your discussions during the interview.
We think you need these skills to ace Product Marketing Manager (Executive Strategy and Narratives)
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly understand the responsibilities and skills required for the Product Marketing Manager position. Tailor your application to highlight your relevant experience in B2B marketing, strategic communications, and content development.
Craft a Compelling Narrative: Since the role involves crafting executive narratives, ensure that your cover letter and CV tell a cohesive story about your career journey. Highlight specific examples of how you've developed content strategies and managed editorial priorities in previous roles.
Showcase Your Skills: Make sure to emphasize your proficiency in various content formats such as speeches, blogs, and multimedia. Provide concrete examples of your work in media relations and influencer engagement to demonstrate your ability to build relationships with key stakeholders.
Tailor Your Application: Customize your CV and cover letter for this specific position. Use keywords from the job description to align your experience with the company's needs, particularly focusing on your understanding of industry trends and digital content best practices.
How to prepare for a job interview at Aquent
✨Showcase Your Strategic Thinking
Be prepared to discuss how you've developed and implemented content strategies in the past. Highlight specific examples where your strategic thinking led to successful outcomes, especially in B2B marketing.
✨Demonstrate Cross-Functional Collaboration
Since this role involves working with various stakeholders, share experiences that illustrate your ability to collaborate effectively. Discuss how you’ve navigated complex challenges by bringing different teams together.
✨Highlight Your Content Creation Skills
Prepare to showcase your proficiency in creating diverse content formats. Bring samples of your work, such as speeches, blog posts, or multimedia content, and be ready to explain your creative process.
✨Understand Industry Trends
Research current trends in B2B marketing and content development. Be ready to discuss how these trends can influence your strategies and how you can leverage them to enhance the company's communications.
