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- Tasks: Write engaging product descriptions for a beloved UK household brand.
- Company: Join a dynamic agency known for its creative eCommerce solutions.
- Benefits: Enjoy flexible working and the chance to collaborate with a talented team.
- Why this job: Perfect for wordsmiths who love crafting compelling content that resonates with users.
- Qualifications: 2+ years of eCommerce copywriting experience and a strong SEO understanding required.
- Other info: Initial 9-month fixed term contract with opportunities for growth.
The predicted salary is between 28800 - 43200 £ per year.
We’re looking for a copywriter with 2+ years’ experience writing for eCommerce sites to join our agency.
Joining on an initial 9 month fixed term contract , you’ll write product descriptions for one of the UK’s most-loved household brands (yes, one even your friends and family will know!) That means you need to have a real way with words – you’ll be able to identify and articulate the appeal and selling points of products ranging from fridge freezers to knitting patterns, all in the brand’s iconic tone of voice.
You will be an adaptable writer, who can quickly learn the best practice requirement for whatever product type is required. You will be used to working at pace with a consistent attention to detail, confident in translating product data and specifications into digestible descriptions. You will work flexibly with a team of other writers and be confident in using the workflow and CMS to prioritise tasks during busy periods.
Responsibilities
- Under the direction of the Copywriter Lead, you’ll write engaging copy for multiple product types and brands in the brand’s master tone of voice.
- You’ll write copy that is engaging, concise, digestible and relevant to users, following best practice for SEO.
- Build and manage great relationships with stakeholders at ITG and our client site.
Minimum Requirements
- Experience writing for eCommerce sites or brands with a sound understanding of SEO and brand Tone of Voice.
- Experienced in use of CMS to produce eCommerce content.
- Excellent attention to detail and consistency in writing.
- Excellent communication and presentation skills.
- Able to turn business requirements and briefs into engaging writing.
- A portfolio of great copywriting, including examples of product content.
What next?
If you found yourself interested in knowing more, drop us your application and someone from our team will be in touch.
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Product Copywriter employer: Inspired Thinking Group
Contact Detail:
Inspired Thinking Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Copywriter
✨Tip Number 1
Familiarize yourself with the brand's tone of voice. Since you'll be writing for a well-known household brand, understanding their unique style and language will help you create engaging product descriptions that resonate with their audience.
✨Tip Number 2
Brush up on your SEO skills. Knowing how to optimize your copy for search engines is crucial for eCommerce writing. Make sure you can incorporate relevant keywords naturally into your product descriptions to enhance visibility.
✨Tip Number 3
Prepare a diverse portfolio. Showcase your ability to write for various product types by including examples that highlight your adaptability and attention to detail. This will demonstrate your capability to handle different writing tasks effectively.
✨Tip Number 4
Network with other writers and professionals in the industry. Building relationships can provide valuable insights and opportunities. Engage with communities or forums related to copywriting and eCommerce to expand your connections.
We think you need these skills to ace Product Copywriter
Some tips for your application 🫡
Understand the Brand's Tone of Voice: Before you start writing your application, familiarize yourself with the brand's tone of voice. This will help you tailor your writing style to match their expectations and demonstrate your adaptability as a copywriter.
Showcase Your eCommerce Experience: Highlight your 2+ years of experience writing for eCommerce sites in your CV and cover letter. Provide specific examples of product descriptions you've written that showcase your ability to articulate selling points effectively.
Include SEO Knowledge: Make sure to mention your understanding of SEO best practices in your application. Explain how you've applied these principles in your previous work to enhance product visibility and engagement.
Provide a Strong Portfolio: Attach a portfolio that includes examples of your best copywriting, particularly product content. Ensure that your samples reflect your ability to write engaging, concise, and digestible descriptions that align with the brand's voice.
How to prepare for a job interview at Inspired Thinking Group
✨Showcase Your Portfolio
Make sure to bring a well-organized portfolio that highlights your best product copywriting examples. Include a variety of styles and formats to demonstrate your adaptability and understanding of different brand tones.
✨Understand the Brand's Tone of Voice
Before the interview, familiarize yourself with the household brand you'll be writing for. Pay attention to their existing product descriptions and marketing materials to understand their unique tone and style.
✨Prepare for SEO Questions
Since the role requires knowledge of SEO best practices, be ready to discuss how you incorporate SEO into your writing. Have examples ready that show how you've optimized product descriptions in the past.
✨Demonstrate Attention to Detail
During the interview, emphasize your attention to detail by discussing specific instances where you caught errors or improved clarity in your writing. This will show that you take pride in producing high-quality content.
