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- Tasks: Lead global marketing strategies and mentor the marketing team part-time.
- Company: Join a leading pet care company known for innovation and award-winning brands.
- Benefits: Enjoy hybrid working with flexible hours, perfect for balancing life and work.
- Why this job: Shape global marketing initiatives while making a real impact in the pet industry.
- Qualifications: Bring your senior marketing experience and passion for pets to the table.
- Other info: This role is ideal for seasoned professionals seeking part-time opportunities.
The predicted salary is between 60000 - 84000 £ per year.
Direct message the job poster from Company of Animals
Social Media Manager at Company of Animals
The Company of Animals is a well-established pet care company being a leading developer, manufacturer and master distributor of pet accessories worldwide, supplying a variety of distributor, online, veterinary and retail accounts, specialising in training and behaviour. Widely recognised for its strong product innovation and award-winning brands, the Company of Animals’ impressive portfolio includes Halti, Pet Head, Coachi, Baskerville and Pet Corrector. A privately-owned company with sales in over 50 countries, COA has offices and distribution centres in the UK, The Netherlands, USA and Australia.
Position Overview
We are seeking an experienced Marketing Director on a part time basis to provide strategic oversight and guidance on our global marketing initiatives. You will act as a critical advisor to the board, leveraging your expertise to shape the company’s global marketing strategy and drive brand growth.
The role will be UK based with hybrid working and office attendance requirement. This role would be suitable for a professional with extensive marketing career experience, moving into a fractional or part-time work arrangement, 2-3 days a week.
Key Responsibilities:
- Provide strategic input on global marketing strategies, branding, and customer engagement to align with the company’s goals.
- Offer insights on emerging market trends, digital marketing, and consumer behaviour.
- Act as a mentor to the marketing team, fostering leadership and best practices.
- Collaborate with regional teams to develop innovative local marketing plans and consolidate them into a coherent, effective global strategy to strengthen brand positioning.
- Oversee the company’s digital capabilities, including website, E-commerce and digital media.
- Guide performance measurement of marketing initiatives and ensure ROI optimization.
- Ensure marketing strategies align with the company’s vision, values, and compliance requirements.
- Review marketing budgets and advise on appropriateness to meet business objectives.
Qualifications:
- Proven experience in senior marketing roles and strong grasp of business and marketing strategy, ideally at a board or advisory level.
- Expertise in international brand management, digital marketing, and market analytics.
- Strong understanding of consumer markets and trends, ideally within the pet industry.
- Ability to challenge and contribute to strategic decision-making with a collaborative approach.
- Exceptional communication and leadership skills.
To apply, please email:
Seniority level
Director
Employment type
Part-time
Job function
Marketing and Sales
Industries
Manufacturing
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Global Marketing Director (Part Time) employer: Company of Animals
Contact Detail:
Company of Animals Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Marketing Director (Part Time)
✨Tip Number 1
Make sure to leverage your network within the pet care industry. Reach out to former colleagues or industry contacts who might have insights into Company of Animals or can provide a referral.
✨Tip Number 2
Stay updated on the latest trends in digital marketing and consumer behavior, especially within the pet industry. This knowledge will help you demonstrate your expertise during discussions with the hiring team.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully shaped global marketing strategies in previous roles. Highlight your experience in mentoring teams and driving brand growth.
✨Tip Number 4
Familiarize yourself with Company of Animals' product portfolio and their unique selling points. Being able to speak knowledgeably about their brands will show your genuine interest in the company.
We think you need these skills to ace Global Marketing Director (Part Time)
Some tips for your application 🫡
Understand the Company: Familiarize yourself with the Company of Animals and its brands. Highlight your knowledge of their products and how they align with your marketing strategies in your application.
Tailor Your CV: Ensure your CV reflects your extensive marketing experience, particularly in senior roles. Emphasize your expertise in international brand management and digital marketing, as these are crucial for the position.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic vision for global marketing initiatives. Discuss how your background aligns with the company's goals and how you can contribute to their growth.
Highlight Leadership Experience: In your application, emphasize your mentoring and leadership skills. Provide examples of how you've guided teams and contributed to strategic decision-making in previous roles.
How to prepare for a job interview at Company of Animals
✨Showcase Your Strategic Vision
As a candidate for the Global Marketing Director position, it's crucial to demonstrate your ability to think strategically. Prepare examples of how you've shaped marketing strategies in previous roles and be ready to discuss how you would align these with the company's goals.
✨Highlight Your Industry Knowledge
Given the focus on the pet industry, make sure to showcase your understanding of market trends and consumer behavior specific to this sector. Discuss any relevant experience you have that relates to pet care or similar industries.
✨Emphasize Leadership and Mentorship Skills
This role involves mentoring the marketing team, so be prepared to share your leadership philosophy. Provide examples of how you've successfully guided teams in the past and fostered best practices within your organization.
✨Prepare for Digital Marketing Discussions
Since overseeing digital capabilities is a key responsibility, brush up on your knowledge of digital marketing tools and strategies. Be ready to discuss how you've utilized digital platforms to drive brand growth and measure performance effectively.
