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For Companies At a Glance
- Tasks: Lead and inspire a team while managing key accounts in the B2B food and drink sector.
- Company: Join a prestigious PR agency in Central London known for its award-winning campaigns and iconic brands.
- Benefits: Enjoy a supportive, inclusive environment with opportunities for growth and development.
- Why this job: Be part of a brave team that challenges norms and delivers impactful results in a dynamic industry.
- Qualifications: Strong agency experience in the on-trade B2B space with excellent project management and communication skills.
- Other info: This role offers a chance to mentor others and make a real impact in the agency.
The predicted salary is between 48000 - 72000 £ per year.
The Agency
This is a prestigious, thriving PR agency of 40 people, working on campaigns for some iconic brands. Based in Central London, the team has been nominated for a whole host of awards over the years.
The team prides itself on being brave & pushing boundaries, going above and beyond to deliver great results, whilst working with integrity.
Account Director – the role
The team is now on the hunt for an established Account Director who can help support the agency’s on-trade accounts within the drinks sector. Specific experience and interest in working on-trade accounts, within food and drink or FMCG sector is critical. The Account Director plays an integral role in the team by providing leadership across key accounts, inspiring the highest standards whilst strengthening the agency’s longer-term relationship with key stakeholders. In addition to adopting overall management of key accounts, the AD is responsible for the line management of other members of the client-facing team.
Account Director – key responsibilities
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Cultivating & maintaining senior client relationships, providing day today consultancy
- Actively seek opportunities to unlock organic client growth
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Develop proposals and deliver pitches for new briefs acting as a strong strategic lead
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Challenging conventional thinking and traditional trade PR tactics to make sure that the team is coming up with pro-active ideas outside of the existing campaign
- Leading and driving strategy development, planning and budget setting processes and evaluation on all accounts
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Owning and managing profitability and performance across designated accounts, in line with campaign KPIs and financial targets
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Leading, motivating & developing team members – to motivate and inspire your team
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Coaching and mentoring them to help them excel individually and as a team
Account Director – experience and traits
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Strong experience working agency side with clients within on-trade sector in B2B space
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Highly creative and comfortable developing campaigns and delivering measurable results
- Solid project management experience, demonstrating a track record of strategic-thinking, working in partnership with a number of clients and suppliers
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Proven success working independently, multi-tasking, prioritising and meeting deadlines consistently
- Ability to work in a fast-paced environment, adapting to changing priorities and remaining calm under pressure
- Ability to read a room and tailor your message and style for the audience
- Excellent interpersonal and communication/presentation skills
- Strong writing, numeracy and analytical skills
This is a superb opportunity for an Account Director to grow and flourish in a supportive, inclusive and dynamic environment.
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Account Director - PR - B2B food & drink employer: Spark Opportunities
Contact Detail:
Spark Opportunities Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director - PR - B2B food & drink
✨Tip Number 1
Make sure to showcase your experience in the on-trade sector during networking events or industry meetups. Engaging with professionals in the food and drink industry can help you build valuable connections that may lead to referrals.
✨Tip Number 2
Stay updated on the latest trends and innovations in the B2B food and drink sector. Being knowledgeable about current market dynamics will not only boost your confidence but also impress potential employers during interviews.
✨Tip Number 3
Consider reaching out to current or former employees of the agency for informational interviews. This can provide you with insider insights into the company culture and expectations, which can be invaluable when preparing for your application.
✨Tip Number 4
Demonstrate your leadership skills by sharing examples of how you've successfully managed teams and projects in previous roles. Highlighting your ability to inspire and motivate others will resonate well with the agency's values.
We think you need these skills to ace Account Director - PR - B2B food & drink
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in the B2B food and drink sector, especially any work with on-trade accounts. Use specific examples that demonstrate your strategic thinking and project management skills.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the food and drink industry and how your background aligns with the agency's values of bravery and integrity. Mention specific campaigns or achievements that showcase your ability to deliver measurable results.
Showcase Leadership Skills: Emphasize your experience in leading teams and managing client relationships. Provide examples of how you've motivated team members and fostered strong client partnerships in previous roles.
Demonstrate Creativity: Highlight instances where you've challenged conventional PR tactics and developed innovative campaign ideas. This will show that you can think outside the box and contribute to the agency's goal of pushing boundaries.
How to prepare for a job interview at Spark Opportunities
✨Showcase Your Industry Knowledge
Make sure to demonstrate your understanding of the B2B food and drink sector. Discuss recent trends, challenges, and opportunities in the on-trade accounts space to show that you are not only experienced but also passionate about the industry.
✨Highlight Leadership Experience
As an Account Director, you'll be leading a team. Be prepared to share specific examples of how you've successfully managed teams in the past, inspired them to achieve high standards, and fostered a collaborative environment.
✨Prepare for Strategic Discussions
Expect to discuss your approach to developing proposals and pitches. Bring examples of past campaigns where you challenged conventional thinking and delivered innovative solutions that drove results.
✨Demonstrate Strong Communication Skills
Since excellent interpersonal and presentation skills are crucial for this role, practice articulating your thoughts clearly and confidently. Tailor your communication style to engage with different stakeholders effectively during the interview.
