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For Companies At a Glance
- Tasks: Lead client accounts in the vibrant restaurant and bar sector, ensuring top-tier media coverage.
- Company: Join AKA, a dynamic PR & Communications agency in London, specializing in hospitality.
- Benefits: Enjoy hybrid work, generous holidays, training workshops, and exclusive discounts at top venues.
- Why this job: Be part of a creative team, manage exciting accounts, and foster relationships in the hospitality industry.
- Qualifications: Experience in hospitality PR, strong communication skills, and a knack for strategic thinking required.
- Other info: Collaborative culture with team social events to enhance workplace enjoyment.
The predicted salary is between 43200 - 72000 £ per year.
Job Description
Senior Account Manager – Restaurants & Bars
Job Description
This is an exciting time for PR & Communications agency AKA as we seek a SENIOR ACCOUNT MANAGER to join our London office and our ever-growing team.
This role will sit within the restaurants and bars team and a fantastic client roster of international and UK based hospitality spaces. You will be a point of contact for our clients and will support the Directors to ensure the smooth running of the accounts. You will play an key role in generating top-tier media coverage.
The ideal candidate will have a creative mind for pitching and a level-headed approach to client management. You will be responsible for strategically managing your own group of accounts and should be adept at looking after personalities and reputations within the restaurant and bar sector. You should have good working relationships with relevant journalists, and have the management skills to ensure monthly deliverables are achieved.
The role offers hybrid working arrangements, with 3 days spent in our centrally located Soho office. Our benefits package include a generous holiday allowance, training and development support through media and digital workshops, as well as client discounts and perks at some of London and the UK's best restaurants, bars, hotels and wellness concepts. Additionally, we organise team social events during working hours to foster a collaborative and enjoyable work environment.
As a Senior Account Manager, your main responsibilities will be:
Job Description:
- Provide strategic and tactical support to the Directors
- Day to day client contact and manage client expectations
- Generate feature placement in appropriate titles
- Maintain regular day to day contact with key press
- Manage PR campaigns for diverse restaurant clients from conception to completion
- Work with our in-house events team to manage launch events for media and influencers
- Proposal writing and presentation skills
- Line managing junior and mid level team members to ensure they meet targets
- Be brand champion, an expert on restaurant world knowledge and build key relationships
- Deliver coverage across online, offline and blogs, and leverage added value from all PR activity
- Promote AKA and its brands, campaigns, activities and events to the media, general public and external audiences globally
- Own all media relations and to continue to develop and maintain relationships with key journalists
- Monitor AKA brand placement/exposure, ensuring all communication and activity are on-brand
- Work closely with the social media team and brief on all events and launch initiatives
The Ideal Candidate:
- Proven experience operating in a senior position within the hospitality or travel industry, or a likeminded industry with transferable skills
- Proven commercial experience with working in a fast-paced environment
- Management experience is highly desirable
- Proven track record of creating a positive impact on business through implementation of a PR strategy
- Discreet, professional and well spoken, with excellent communication skills
- Extremely well-organised, methodical and efficient, with a good dose of common sense and initiative
- Pro-active and able to show initiative/ideas to constantly promote the AKA offering
- Creative and strategic thinker
- Strong established UK drinks and lifestyle press contacts (including critics and broader bar and lifestyle media)
- International press contacts are also desirable
- Strong experience of event management
- Strong presentation & superb writing skills
- Able to identify communication opportunities across multiple media platforms
- Strong MS Word skills; working knowledge of PowerPoint and Excel
Senior Account Manager - Restaurants & Bars employer: AKA Communications
Contact Detail:
AKA Communications Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Account Manager - Restaurants & Bars
✨Tip Number 1
Make sure to showcase your existing relationships with journalists in the hospitality and lifestyle sectors. Highlighting these connections can demonstrate your ability to generate media coverage for clients.
✨Tip Number 2
Prepare to discuss specific PR campaigns you've managed in the past, especially those related to restaurants or bars. Be ready to explain your strategic approach and the results you achieved.
✨Tip Number 3
Familiarize yourself with AKA's current clients and recent campaigns. Showing that you understand their brand and how you can contribute will set you apart from other candidates.
✨Tip Number 4
Demonstrate your event management skills by sharing examples of successful events you've organized. This is crucial since the role involves managing launch events for media and influencers.
We think you need these skills to ace Senior Account Manager - Restaurants & Bars
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Senior Account Manager position. Understand the key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to highlight relevant experience in PR, hospitality, and account management. Emphasize your strategic thinking, client management skills, and any successful campaigns you've led.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the hospitality industry and your understanding of the role. Mention specific experiences that demonstrate your ability to generate media coverage and manage client relationships effectively.
Showcase Your Network: In your application, mention your established relationships with journalists and media contacts in the drinks and lifestyle sectors. This will demonstrate your value as a candidate who can hit the ground running.
How to prepare for a job interview at AKA Communications
✨Showcase Your Industry Knowledge
Make sure to demonstrate your understanding of the restaurant and bar sector during the interview. Discuss current trends, key players, and any relevant experiences you have that relate to hospitality PR.
✨Highlight Your Media Relationships
Since strong press contacts are crucial for this role, be prepared to talk about your existing relationships with journalists and how you've leveraged them in past campaigns. This will show your potential employer that you can hit the ground running.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and ability to manage client expectations. Think of specific examples from your past experience where you successfully navigated challenges in client management or PR campaigns.
✨Demonstrate Your Creative Pitching Skills
As a Senior Account Manager, you'll need to pitch ideas effectively. Prepare a few creative pitches related to the restaurant and bar industry that you can share during the interview to showcase your innovative thinking.
