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For Companies At a Glance
- Tasks: Create stunning digital assets for social media, emails, and websites to boost brand engagement.
- Company: Join Dr Sam's, a fast-growing skincare brand led by innovative thinkers.
- Benefits: Enjoy hybrid work, free lunches, a dog-friendly office, and generous discounts.
- Why this job: Be part of an exciting journey in a dynamic team that values creativity and innovation.
- Qualifications: 5+ years in digital design with strong video editing skills and a passion for beauty.
- Other info: Collaborate closely with marketing and growth teams while staying ahead of design trends.
The predicted salary is between 36000 - 60000 £ per year.
Job Description
Founded by Dr Sam Bunting, Dr Sam’s is a fast-growing business innovating in the skincare space. This is a pivotal moment as we scale globally, the sky truly is the limit! We’re an agile group of intelligent, energetic and inspiring people, and we want like-minded driven people to join us at this super exciting time on the brand’s journey!
We are looking for a Digital Designer to join our creative team and play a key role in enhancing our brand presence across digital platforms. This role is responsible for producing high-impact paid social advertising assets, designing engaging emails, and optimizing website experiences to drive conversions and customer engagement. The ideal candidate has significant experience in designing digital ads optimized by performance insights with experience in e-commerce, a strong aesthetic eye, and a passion for beauty and skincare.
We are looking for someone who brings passion and confidence to the business, with a proactive approach and the ability to thrive in a fast paced environment. You will act as a guardian of brand identity, delivering engaging and innovative ideas that elevate the brand.
Reporting into the Creative Director and working closely with our Marketing Director, Growth team and Creative Designer.
Responsibilities:
- Paid Social Ad Brand Creative: Develop and execute visually compelling static and motion-based digital assets for paid social campaigns (Meta, TikTok, YouTube, etc.), ensuring they align with brand guidelines and marketing objectives. This includes proactively identifying and creating strong hooks for Ads to maximize impact.
- Paid Social Influencer /UGC Editing: Editing content to deliver the most engaging outputs per channel, with strong hooks, adding special effects, graphics, and sound, VFX and fine-tuning final output.
- Performance Optimization: Partner with the performance marketing team to analyze asset performance and iterate designs based on data insights.
- Email Design: Design and build high-performing, on-brand email campaigns, including promotional offers, product launches, and customer engagement emails.
- Website Experience: Enhance the user experience by designing and optimizing website landing pages, banners, and other UI/UX elements to improve conversion rates and brand storytelling.
- Brand Consistency: Maintain a consistent visual identity across all digital touchpoints while evolving the creative strategy to stay ahead of design trends and industry best practices.
- Collaboration: Work closely with the marketing, growth, and e-commerce teams to ensure creative assets align with campaign goals and brand messaging.
- Asset Management: Organize and maintain a library of creative assets for efficient use across platforms.
- Trend monitoring: Stay up-to-date with industry trends, self-teach and experiment with new techniques, and software to continuously improve and deliver
Required Skills:
- Accomplished digital designer with 5 + years experience.
- Extensive video edit experience with a portfolio of editing for ads and digital platforms.
- Experience in developing paid social hooks and commercially engaging content
- An impressive conceptual outlook and ability to produce original ideas and to creatively problem solve in time sensitive situations
- High-level creative thinking and the confidence to use it
- Proficiency in relevant software such as Adobe suite.
- Strong command of visual storytelling, pacing, and narrative structure.
- Excellent attention to detail and organizational skills including file management and archiving
- Ability to work collaboratively in a fast-paced team environment while consistently exemplifying our culture and values
- Excellent communication skills and the ability to clearly communicate ideas and concepts, with the ability to work effectively with cross-functional teams.
- A keen interest in AI & examples of how it has or will create optimal digital outcomes
- Content creation experience
- Art Direction experience
Benefits:
– Hybrid working in West London (2 days working from home)
– Free team lunches 2x a week & Team Socials
– Dog Friendly Office
– Bonus Scheme
– Pension
– Free Products
– Generous Friends & Family Discounts
– Opportunities for career development & progression
Digital Designer employer: Dr Sam's Skincare
Contact Detail:
Dr Sam's Skincare Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Designer
✨Tip Number 1
Familiarize yourself with the latest trends in digital design, especially in the beauty and skincare industry. This will not only help you understand the brand's aesthetic but also allow you to bring fresh ideas to the table during your interview.
✨Tip Number 2
Showcase your experience with performance optimization in your portfolio. Highlight specific examples where your designs led to increased engagement or conversions, as this aligns perfectly with the role's responsibilities.
✨Tip Number 3
Prepare to discuss your approach to collaboration. Since you'll be working closely with various teams, think of examples that demonstrate your ability to communicate effectively and adapt your designs based on feedback.
✨Tip Number 4
Be ready to share your thoughts on how AI can enhance digital design outcomes. Given the company's interest in innovation, showcasing your knowledge in this area could set you apart from other candidates.
We think you need these skills to ace Digital Designer
Some tips for your application 🫡
Understand the Brand: Before applying, take some time to familiarize yourself with Dr Sam's brand identity and values. This will help you tailor your application to reflect how your design philosophy aligns with their vision in the skincare space.
Showcase Your Portfolio: Make sure to include a strong portfolio that highlights your experience in digital design, especially in creating paid social ads and email campaigns. Include examples that demonstrate your ability to optimize designs based on performance insights.
Tailor Your CV: Customize your CV to emphasize relevant experience, particularly your work with e-commerce and digital advertising. Highlight any specific projects where you successfully enhanced user engagement or conversion rates.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your skills and experiences but also conveys your passion for beauty and skincare. Discuss how you can contribute to the team and elevate the brand's digital presence.
How to prepare for a job interview at Dr Sam's Skincare
✨Showcase Your Portfolio
Make sure to bring a well-organized portfolio that highlights your best work, especially projects related to digital ads and e-commerce. Be prepared to discuss the thought process behind each piece and how it aligns with brand objectives.
✨Understand the Brand
Research Dr Sam's brand identity and values thoroughly. Be ready to discuss how your design style can enhance their digital presence while maintaining brand consistency across various platforms.
✨Demonstrate Data-Driven Design
Since performance optimization is key in this role, be prepared to talk about how you've used data insights to inform your design decisions in past projects. Share specific examples of how your designs improved engagement or conversion rates.
✨Collaborative Mindset
Highlight your experience working in cross-functional teams. Discuss how you’ve collaborated with marketing and growth teams in the past to create impactful campaigns, and emphasize your communication skills.
