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For Companies At a Glance
- Tasks: Manage PPC campaigns and optimise performance for high-profile clients.
- Company: Join an award-winning digital media agency in the heart of London.
- Benefits: Enjoy flexible working, training opportunities, and access to mental health support.
- Why this job: Work with top brands, enhance your skills, and thrive in a supportive culture.
- Qualifications: Proven PPC experience and Google certification required; agency background preferred.
- Other info: Opportunity to explore Paid Social & Programmatic in a hybrid work environment.
The predicted salary is between 32400 - 54000 £ per year.
I am working with an award-winning digital media agency and they are looking for a data-driven Paid Search Manager to join the team. If you love solving paid search challenges, driving performance, and working with high-profile clients (including FTSE 100s), this is the role for you.
What You’ll Do
- Plan and manage PPC campaigns across Google Ads and Bing (Search, Display, YouTube, Gmail)
- Optimise bidding, structure, copy, keywords, and landing pages
- Use scripts and data to improve lead quality and campaign ROI
- Collaborate on integrated, cross-channel strategies
- Report on KPIs, manage budgets, and spot growth opportunities
What You’ll Bring
- Proven PPC experience (agency background preferred)
- Google Certified (Search/Display/Analytics)
- Strong skills in Google Analytics, Tag Manager, UTM tracking
- Comfortable with Excel, PowerPoint, and handling multiple accounts
- Proactive, organised, and keen to keep learning
What They Offer
- Key client exposure and varied accounts across sectors
- 2 hours/week dedicated to training and upskilling
- Flexible, friendly culture with regular socials
- Central London office + hybrid working
- Access to mental health support
- Opportunity to explore Paid Social & Programmatic
To apply for this role, please click the ‘Apply’ button or email ccurlewis@welovesalt.com
Search Marketing Specialist employer: Salt
Contact Detail:
Salt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Search Marketing Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in PPC and digital marketing. Follow industry blogs, attend webinars, and engage with online communities to stay updated. This knowledge will not only help you in interviews but also show your passion for the field.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those who work in agencies. Attend local meetups or industry events in London to make connections that could lead to referrals or insider information about the role.
✨Tip Number 3
Prepare to discuss specific PPC campaigns you've managed in the past. Be ready to share metrics and outcomes that demonstrate your ability to drive performance and optimise campaigns effectively.
✨Tip Number 4
Showcase your Google certifications prominently. If you haven't obtained them yet, prioritise getting certified before applying. This demonstrates your commitment to professional development and expertise in the tools required for the job.
We think you need these skills to ace Search Marketing Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your PPC experience, especially if you have worked in an agency setting. Include specific examples of campaigns you've managed and the results achieved.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for paid search marketing. Mention your Google certifications and how your skills in Google Analytics and Tag Manager can benefit the agency.
Showcase Relevant Skills: In your application, emphasise your proficiency with tools like Excel and PowerPoint. Discuss your ability to manage multiple accounts and your proactive approach to learning new strategies.
Highlight Collaborative Experience: Mention any experience you have in collaborating on cross-channel strategies. This will demonstrate your ability to work within a team and contribute to integrated marketing efforts.
How to prepare for a job interview at Salt
✨Showcase Your PPC Expertise
Be prepared to discuss your previous experience with PPC campaigns in detail. Highlight specific examples where you successfully optimised campaigns, improved ROI, or solved complex challenges. This will demonstrate your hands-on knowledge and ability to drive performance.
✨Familiarise Yourself with Key Tools
Make sure you are well-versed in Google Ads, Google Analytics, and other relevant tools mentioned in the job description. Being able to discuss how you've used these tools in past roles will show that you're ready to hit the ground running.
✨Prepare for Data-Driven Questions
Since this role is data-driven, expect questions that assess your analytical skills. Be ready to explain how you use data to inform your decisions, optimise campaigns, and report on KPIs. Bring examples of reports or analyses you've conducted in the past.
✨Demonstrate a Growth Mindset
The agency values continuous learning, so be sure to express your enthusiasm for professional development. Discuss any recent training, certifications, or industry trends you've been following, and how you plan to keep improving your skills in search marketing.
