Head of Social, Communications & Advocacy - PPD (12 Month FTC)

Head of Social, Communications & Advocacy – 12 Month FTC

A DAY IN THE LIFE

1. Lead the vision for Social, Communications and Advocacy across B2C and B2B earned, owned, and paid boosted media, influencer, and social.
2. Strategize and lead a holistic plan across all media/influencer channels.
3. Manage and lead the Social and Communications team as an experienced and strong people developer.
4. Work in collaboration with the brand General Manager, Marketing, Education, and Event leads to strategize and implement a holistic Pro Advocacy strategy.
5. Influence with impact the Global Social & Communications strategy to drive a stronger share of voice in the local market and greater local relevancy and performance.
6. Lead the optimisation of data insights, efficiencies, and trends to agilely evolve brand performance and ROI of activations.
7. Lead with excellence the use of CMO tools for insights and reporting for Communications and Advocacy, and leverage strong relationships with Social account leads to drive growth for the brand across these platforms.
8. Work with key stakeholders to establish a strong B2C Social Advocacy strategy driving key B2C E-Commerce moments across the year.
9. Oversee and report on the total brand performance across Media and Advocacy, as well as providing on-the-pulse market insights.
10. Oversee and manage Social, Communications, and Advocacy budget and consult on paid media budgets with key stakeholders.
11. Lead strategic topline brand partnerships with all third-party talent, media, and influencer – upskill team on how to manage these relationships day to day.
12. Work in collaboration with Events and Education to maximise Advocacy opportunities and performance at all brand and Industry events.
13. Oversee and strategize key client relationships and plans across Communications.
14. Lead the optimisation of relevant new platforms for Communications and Advocacy.
15. Work in collaboration with the Divisional Communications team on relevant transversal topics such as Sustainability, Diversity, Brand Cause, and Reputation relevant for the L’Oréal Professionnel Paris brand.
16. Proactively anticipate and lead on issues and reputation management across the brand.
17. Represent the brand and be the voice of Communications and Advocacy at key internal presentations such as global visits, budget, and internal leadership team moments.

WHO YOU ARE

1. Solid experience working in the professional beauty/hairdressing industry is an advantage.
2. Strong people leader and developer.
3. Evidence of strong strategic skill-set and proven results from previous experience.
4. Strong stakeholder management upwards and sideways.
5. Excellent analytical skills and ability to agilely develop strategic plans.
6. Excellent writing/communication skills.
7. Strong media contacts at a senior level and solid network of key influencer/celebrity agencies.
8. Experience in shooting, production, and content creation.
9. Solid understanding of the social media landscape.
10. Natural innovator with the ability to conceptualise and bring creative, breakthrough concepts to life.
11. Good understanding of the needs of commercial and marketing to drive brand performance and ROI.

WHAT WE OFFER

Our industry-leading award-winning benefits package shows how much we value our people. We know they’re at the heart of L’Oréal’s success, so we offer a fair and competitive package to help you thrive.

Enjoy perks like money-saving offers, free mortgage advice, share options, and an enhanced pension plan. Love our brands? You’ll get up to 60% off iconic names like YSL, CeraVe, Armani, Kiehl’s, and Garnier! Because health matters, we offer private medical and dental insurance, discounted gym memberships, and onsite mental health support. We also provide enhanced family leave for all and up to 4 weeks of paid fertility leave, so you can prioritise what matters most.

Learning is in our DNA at L’Oréal. We’ll help you master your role, build skills, and access top-notch leadership programs and monthly expert talks. And there’s lots more too!

WHO WE ARE

L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €29 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. Experience the excitement of agility to shape the future of beauty; where diversity and purpose come together to create meaningful impact.

In the Professional Products Division, our mission is to be the partner of choice for the professional hair industry. Inspiring stylists and creating desirability amongst consumers with meaningful brands. We’re the founding Division for the L’Oréal group, with a rich history over 110 years. The 8-brand portfolio includes the likes of L’Oréal Professionnel, Kérastase, Redken, and Matrix and the division is universally known for exclusively supplying salons and other professional customers with the most advanced technologies in hair and beauty products.

HOW WE RECRUIT

At L’Oréal, we take pride in creating a diverse, equitable, and inclusive environment where everyone is welcome and their contributions are valued. When we recruit, hire, train, promote, or engage in any other employment practice, we are committed to being an inclusive employer regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition or disability, or any other protected status. When we look for talent, we welcome difference – different backgrounds, experiences, personalities, and perspectives. The beauty we find in our differences gives us the freedom to go beyond. That’s the beauty of L’Oréal.

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