American Marketing Association

About the American Marketing Association

The American Marketing Association (AMA) is a leading professional association for marketers in the United Kingdom and around the globe. Established to support the marketing profession, the AMA provides a platform for marketers to connect, learn, and grow in their careers.

With a mission to advance the practice and science of marketing, the AMA offers a wealth of resources including research publications, industry insights, and networking opportunities. Members benefit from access to exclusive content, webinars, and events that foster professional development and collaboration.

The AMA is committed to promoting ethical marketing practices and enhancing the understanding of marketing’s role in society. Through various initiatives, the association advocates for the importance of marketing in driving business success and societal change.

• Core Activities:
• Providing educational resources and training programs for marketers.
• Publishing leading research and insights in the field of marketing.
• Organizing conferences and events to facilitate networking and knowledge sharing.
• Advocating for ethical standards and best practices in marketing.

As a member-driven organization, the AMA encourages participation and engagement from its members to shape the future of marketing. The association also collaborates with academic institutions to bridge the gap between theory and practice, ensuring that marketing professionals are equipped with the latest knowledge and skills.

In summary, the American Marketing Association is dedicated to empowering marketers through education, advocacy, and community engagement, making it an essential resource for anyone involved in the marketing profession.