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For Companies At a Glance
- Tasks: Lead product strategies and collaborate with teams to launch exciting new products.
- Company: Huel is a fast-growing brand focused on nutrition and wellness, committed to making a global impact.
- Benefits: Enjoy hybrid working, 30 days leave, free Huel, wellness perks, and more!
- Why this job: Join a dynamic team where creativity and collaboration drive product success and brand loyalty.
- Qualifications: 2-3 years in brand or product marketing, ideally in nutrition or FMCG; passion for great products is key.
- Other info: Be part of a diverse culture that celebrates individuality and encourages fresh ideas.
The predicted salary is between 28800 - 42000 ÂŁ per year.
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Hey! We\’re Huel, and we\’re pleased to meet you
Our culture thrives on high performance, and we set the bar high for new Hueligans who join us.
We invite you to read the advert below for our new Assistant Product Marketing Manager position to understand the role, and explore our 7 Huel values before applying to ensure we have the right working environment for you!
The role
We’re growing our Brand & Product Marketing team, and we’re on the hunt for an Assistant Product Marketing Manager who lives and breathes product!
If you\’re all about crafting standout product strategies, love getting into the nitty-gritty of NPD launches, and are ready to make a real impact, this one’s for you.
As our new Assistant Product Marketing Manager at Huel, you’ll take the reins on shaping, launching, and fine-tuning strategies for some of our hero product ranges – all with the goal of boosting Huel’s brand love and product obsession around the world.
This is a super collaborative role, where you’ll be working hand-in-hand with teams across the business to make sure everything we put out feels 100% Huel: smart, seamless, and customer-first. Your work will drive loyalty, grow our global reach, and help keep Huel at the top of its game.
Here’s what your day-to-day could look like…
- Product owner of selected categories within Huel’s product portfolio and support the Product Marketing Manager with additional core category management.
- Lead the go-to-market strategy for new product launches amongst the wider Marketing team – outline clear briefs and rationale for launches, determine product positioning, key messaging, and align multi-channel marketing approach.
- Close collaboration with the NPD and Project Management teams to define the product roadmap, ensuring it is aligned with customer demands and market opportunities.
- Regularly present NPD/EPD projects to the Senior Leadership Team
- Analyse product data to spot issues and opportunities to make improvements
- Conduct market research and competitive analysis to identify trends, customer needs, and market opportunities, feeding insights into the product development process.
- Consistent communication and collaboration with a wide range of teams. Including our NPD, Finance, and Technical teams.
What we\’re looking for in you
This role will best suit someone with around 2–3 years of experience in brand or product marketing, ideally in the nutrition, wellness, or FMCG world. You\’ll know what it takes to build and grow loved products.
- You’re obsessed with great products – from the first spark of an idea to perfecting the messaging, packaging, pricing, and positioning. You get a buzz from seeing it all come to life.
- A strong multitasker who thrives on juggling multiple projects and smashing deadlines in a fast-moving, ever-evolving environment.
- A natural communicator and collaborator – you build great relationships across the board, from teammates to top-level stakeholders.
- You’ve got a sharp analytical mind – you know how to sift through the data, spot what matters, and turn insights into smart decisions.
- Huel fan? Even better. Passion for our mission, products, and nutrition or sustainability in general is a huge plus.
And as always, we’re on the lookout for new Hueligans who love a fast-paced environment and are always striving to be their best. We want people who aren’t afraid to think differently and push boundaries. If you’re all about setting big goals and believe that amazing things happen through creativity and teamwork, you’ll fit right in at Huel!
What do we offer in return?
We know that at times, our teams face demanding pressures, and exceptional effort deserves meaningful rewards. That\’s why we\’ve created a world-class perks and benefits program designed to support our Hueligans in achieving their best, both professionally and personally, while celebrating the global impact they\’re making!
Hybrid working – We spend Mondays, Tuesdays and Thursdays in the office together. The remaining two days have the option to be worked from home.
30 days annual leave PLUS bank holidays
Free Huel to keep you going
️ 2 weeks a year to work remotely from anywhere! One week in the Summer and one week at Christmas
Dog friendly
Paid Volunteering Days
️ Free on-site gym with free classes, and we will give you your own nutrition plan
Free on-site wellness area offering infrared saunas and an ice bath
Free 1-on-1 therapy provided by Self-Space.
Private Medical and Health insurance for you and your loved ones, including free life insurance covering up to 4x your salary
Electric Car Scheme with onsite charging
Cycle to Work Scheme
Enhanced Family Leave
Workplace Nursery Scheme
Huel Academy
Paid Employee Referral Scheme
Biannual events to celebrate success – Have you heard about Huelchella?
We are Hueligans
We know that diversity isn\’t just important; it’s essential, and it makes us stronger. We\’re all about embracing our differences, celebrating what makes us unique, and bringing together Hueligans from all walks of life.
Whilst we all share the 7 values of Huel, it’s our individual differences that truly enhance our culture of belonging. We seek out Hueligans from around the world, encouraging authenticity, diverse views, and fresh ideas to create products that our global customers love.
Meet our teams here.
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Seniority level
Entry level
Employment type
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Employment type
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Marketing and Sales
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Food & Beverages
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Assistant Product Marketing Manager employer: Huel
Contact Detail:
Huel Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Product Marketing Manager
✨Tip Number 1
Familiarise yourself with Huel's products and values. Understanding their mission and product range will not only help you align your application but also give you a solid foundation for discussions during interviews.
✨Tip Number 2
Network with current or former Huel employees on platforms like LinkedIn. Engaging with them can provide insider insights about the company culture and expectations, which can be invaluable during your interview.
✨Tip Number 3
Stay updated on industry trends in nutrition and FMCG. Being knowledgeable about market dynamics and competitor strategies will allow you to contribute meaningfully to discussions about product positioning and marketing strategies.
✨Tip Number 4
Prepare to showcase your analytical skills. Be ready to discuss how you've used data to inform marketing decisions in the past, as this role requires a strong analytical mindset to drive product improvements.
We think you need these skills to ace Assistant Product Marketing Manager
Some tips for your application 🫡
Understand Huel's Values: Before applying, take some time to read and understand Huel's 7 values. Tailor your application to reflect how you embody these values and how they align with your work ethic.
Highlight Relevant Experience: In your CV and cover letter, emphasise your 2-3 years of experience in brand or product marketing, particularly in the nutrition, wellness, or FMCG sectors. Use specific examples to demonstrate your skills in product strategy and market analysis.
Show Your Passion: Express your enthusiasm for Huel's mission and products in your application. Mention any personal experiences with their products or your interest in nutrition and sustainability to make your application stand out.
Tailor Your Application: Customise your CV and cover letter for the Assistant Product Marketing Manager role. Use keywords from the job description, such as 'product owner', 'go-to-market strategy', and 'collaboration', to show that you are a perfect fit for the position.
How to prepare for a job interview at Huel
✨Know Huel's Values
Before your interview, take some time to familiarise yourself with Huel's seven values. Understanding these will help you align your answers with the company's culture and demonstrate that you're a good fit for their team.
✨Showcase Your Product Passion
As an Assistant Product Marketing Manager, your enthusiasm for products is crucial. Be prepared to discuss your favourite products, what makes them great, and how you would approach marketing them. This will show your genuine interest in the role.
✨Prepare for Data-Driven Questions
Given the analytical nature of the role, expect questions about how you've used data in past projects. Be ready to share specific examples of how you've analysed product performance or market trends to inform your marketing strategies.
✨Demonstrate Collaboration Skills
This role involves working closely with various teams. Prepare examples of how you've successfully collaborated in the past, highlighting your communication skills and ability to build relationships across different departments.
