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- Tasks: Analyse and optimise digital paid media performance across various platforms.
- Company: Join a leading tech company focused on innovative digital marketing solutions.
- Benefits: Enjoy a flexible work environment with potential for contract renewal.
- Why this job: Be part of a dynamic team driving impactful marketing strategies in a fast-paced industry.
- Qualifications: 3-5 years in digital marketing; strong skills in data analysis and dashboard creation required.
- Other info: Immediate start preferred; must have at least 1 year left on visa for contract renewal.
The predicted salary is between 36000 - 60000 £ per year.
Job Description
Contract: 6-month contract (potential for renewal)
Overview:
The Change Partners are working with a leading technology business to
European subsidiaries by optimising digital paid media performance through actionable, data-driven insights. Focus areas include paid search, social, display, programmatic, and video.
Key Responsibilities:
- Deliver insights across major ad platforms (Google, Meta, TikTok, Amazon).
- Develop and maintain dashboards in BI tools (Looker Studio, Power BI, Tableau).
- Validate data, conduct post-campaign analyses, and apply A/B testing.
- Translate stakeholder needs into scalable reporting solutions.
- Monitor and resolve data issues to ensure reporting accuracy.
Essential Skills & Experience:
- 3-5 years in a digital marketing or paid media analyst role.
- Strong experience with paid media ad platforms.
- Proven ability to build dashboards and reports.
- Familiarity with marketing analytics, statistics, and data validation.
- Experience optimising paid media campaigns and A/B testing.
- Ability to manage data pipelines and convert requirements into solutions.
- Fluent in English; able to explain technical topics clearly.
Desired Skills:
- Experience with ad tech and measurement platforms.
- Familiarity with web tracking and analytics tagging.
- Strategic, analytical, collaborative, and detail-oriented.
Looking for someone immediately or on short notice within 1 month
You need at least 1 year on your visa status before renewal
Paid Media Analyst employer: The Change Partners - Global talent specialists for a connected world
Contact Detail:
The Change Partners - Global talent specialists for a connected world Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Analyst
✨Tip Number 1
Familiarise yourself with the major ad platforms mentioned in the job description, such as Google, Meta, TikTok, and Amazon. Having hands-on experience or case studies ready to discuss can really set you apart during interviews.
✨Tip Number 2
Brush up on your skills with BI tools like Looker Studio, Power BI, and Tableau. Consider creating a sample dashboard that showcases your ability to translate data into actionable insights, as this will demonstrate your practical knowledge.
✨Tip Number 3
Prepare to discuss your experience with A/B testing and campaign optimisation. Be ready to share specific examples of how your insights led to improved performance in previous roles, as this will highlight your analytical skills.
✨Tip Number 4
Since the role requires strong communication skills, practice explaining complex technical topics in simple terms. This will help you convey your ideas clearly during interviews and show that you can effectively collaborate with stakeholders.
We think you need these skills to ace Paid Media Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing and paid media analysis. Emphasise your familiarity with ad platforms like Google, Meta, and TikTok, as well as your skills in building dashboards and conducting A/B testing.
Craft a Compelling Cover Letter: In your cover letter, explain why you're the perfect fit for the role. Mention specific examples of how you've optimised paid media campaigns in the past and how your analytical skills can contribute to the company's success.
Showcase Your Technical Skills: Be sure to mention your experience with BI tools such as Looker Studio, Power BI, or Tableau. Highlight any projects where you validated data or resolved reporting issues, as these are key responsibilities of the role.
Proofread Your Application: Before submitting, carefully proofread your application for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial for a role that involves data accuracy.
How to prepare for a job interview at The Change Partners - Global talent specialists for a connected world
✨Know Your Ad Platforms
Make sure you have a solid understanding of the major ad platforms like Google, Meta, TikTok, and Amazon. Be prepared to discuss your experience with these platforms and how you've optimised campaigns in the past.
✨Showcase Your Dashboard Skills
Since building dashboards is a key responsibility, bring examples of dashboards you've created using BI tools like Looker Studio, Power BI, or Tableau. Be ready to explain the insights they provided and how they impacted decision-making.
✨Prepare for Data Discussions
Expect questions about data validation and post-campaign analyses. Brush up on your knowledge of A/B testing and be ready to share specific examples of how you've used data to drive campaign improvements.
✨Communicate Clearly
As the role requires explaining technical topics clearly, practice articulating complex ideas in simple terms. This will demonstrate your ability to translate stakeholder needs into actionable insights effectively.
