At a Glance
- Tasks: Drive brand visibility and market share growth in your territory.
- Company: Join AG Barr, a leading soft drink company known for its innovative products.
- Benefits: Enjoy a competitive salary, company car, flexible holidays, and free AG Barr products!
- Why this job: Be part of a dynamic team, develop your sales skills, and make a real impact.
- Qualifications: Strong communication skills, self-motivated, and a full driving license required.
- Other info: Flexible working hours and ongoing professional development opportunities available.
The predicted salary is between 28800 - 42000 £ per year.
As a Business Development Representative, you will be sitting within the National Field Sales Team and supporting our Symbols & Independents (S&I) business, the role requires the jobholder to take responsibility for supporting and delivering market share growth across a defined portfolio of stores regardless of their Route To Market (RTM).
Focusing mainly on driving AG Barr core brand distribution and visibility within Impulse outlets within a given territory to achieve ‘model store’ status. The job holder will ensure the visibility of AG Barr brands is maximised through the placement of campaign and brand Point Of Sale (POS), with a particular focus on supporting our ongoing energy portfolio distribution plan where this role will be viewed as key.
The job holder will form part of a broader territory team and as such will demonstrate strong teamwork skills and the ability to input into a broader team
Your responsibilities will include…
As a Business Development Representative your responsibilities will include;
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Health Safety & Wellbeing – adopt a "Safety First" mindset and comply with all required H&S standards associated with this role. For example following agreed Safe Systems of work, Pristine Principles, Site Risk Assessments etc
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Driving distribution – of AG Barr Focus lines – ensuring specific stores are stocking our "must stock" lines & showcasing new product development.
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Embedding our energy portfolio and Focus 5 Brands – Drive improved rate of sale and distribution on key energy and 500ml packs regardless of Route To Market
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Sales KPI delivery – including but not exclusive to; market share growth, scorecard improvement, new accounts opened, display, point of sale placement, availability, etc
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Brand Plan Activation/In-Store Activation – Selling and communicating brand plans at a local level, educating retailers and ensuring the key business messages are relayed effectively and any associated KPIs are achieved e.g. for tactical activation and new products.
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Relationship Building – Ability to work cross-functionally – Participate in targeted tactical activity drives as briefed by your Field Sales Manager such as new product launches and Christmas merchandising.
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Demonstrating market share growth in defined territory through scorecard improvement
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Presenting brands via a prepared presentation and securing a commitment to purchase, educating the retailer on the Soft Drink category and where necessary support with any remerchandising required.
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Completing admin as and when required e.g. order sheets or any call reports
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Build brand awareness through excellent execution at the point of purchase
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Build distribution that matches our brand portfolio to the customer type regardless of route to market
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Improving the distribution of key brands in line with the company marketing plan
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Full driving licence essential
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Strong communication skills
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Ability to work in a team and good personal leadership
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Self Motivated with the ability to work unsupervised
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A good standard of presentation skills
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Ability to communicate internally using account performance data and able to demonstrate strong in-store execution
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Fluent in English
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Flexibility to attend monthly team meetings that may require overnights
We look after our employees by offering a competitive salary and benefits package which includes;
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Company Car
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Up to 33 days holiday (depending on shift pattern)
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Flexible holiday trading
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Living Wage Employer
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Healthcare Cash Plan
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Flexible benefits e.g. discounts & cashbacks, gym memberships, technology purchases etc
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Life assurance
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Save as you earn scheme
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Staff sales discount
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Free AG Barr products throughout your working day
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Pension
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Annual salary review
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Ongoing professional development
And much more!
To find out more about what it is like to work for AG Barr, please visit our careers platform
We are an equal opportunities employer and happy to discuss any reasonable adjustments that may be needed for successful candidates with a disability, health or mental health condition.
Business Development Representative - South Wales employer: AG Barr
Contact Detail:
AG Barr Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Representative - South Wales
✨Tip Number 1
Familiarize yourself with AG Barr's core brands and their market positioning. Understanding the products you'll be promoting will help you communicate effectively with retailers and demonstrate your knowledge during interviews.
✨Tip Number 2
Highlight your teamwork skills in your conversations. Since this role involves working within a broader territory team, showcasing examples of successful collaboration can set you apart from other candidates.
✨Tip Number 3
Prepare to discuss your experience with sales KPIs and how you've driven market share growth in previous roles. Being able to provide specific examples will demonstrate your capability to meet the expectations of this position.
✨Tip Number 4
Be ready to talk about your approach to relationship building with retailers. This role emphasizes the importance of communication and education, so having a strategy for engaging with store owners will be beneficial.
We think you need these skills to ace Business Development Representative - South Wales
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Business Development Representative position. Understand the key responsibilities, such as driving distribution and building relationships, so you can tailor your application accordingly.
Highlight Relevant Experience: In your CV and cover letter, emphasize any previous experience in sales, brand activation, or relationship building. Use specific examples that demonstrate your ability to drive market share growth and achieve KPIs.
Showcase Communication Skills: Since strong communication skills are essential for this role, provide examples of how you've effectively communicated with teams or clients in the past. This could include presentations, negotiations, or educating retailers.
Tailor Your Application: Customize your CV and cover letter to reflect the language and values mentioned in the job description. Use keywords like 'teamwork', 'self-motivated', and 'brand awareness' to align your application with what AG Barr is looking for.
How to prepare for a job interview at AG Barr
✨Understand the Brand and Products
Before your interview, make sure you have a solid understanding of AG Barr's core brands and their energy portfolio. Familiarize yourself with their product offerings and recent marketing campaigns to demonstrate your knowledge and enthusiasm during the discussion.
✨Showcase Your Sales Skills
Prepare to discuss your previous sales experiences and how you've successfully driven market share growth in past roles. Be ready to provide specific examples of how you've achieved KPIs and built relationships with retailers.
✨Emphasize Teamwork and Communication
Since this role requires strong teamwork skills, be prepared to talk about your experience working in cross-functional teams. Highlight instances where your communication skills helped achieve a common goal or resolve a challenge.
✨Demonstrate Your Self-Motivation
As the role involves working unsupervised, it's important to convey your self-motivation and ability to manage your time effectively. Share examples of how you've taken initiative in previous positions and how you stay organized while working independently.