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- Tasks: Join our strategy team to shape global brand strategies and connect with consumers.
- Company: Publicis Le One is a dynamic media agency focused on household health care brands.
- Benefits: Enjoy flexible working, reflection days, and fantastic local discounts.
- Why this job: Be part of an exciting evolution at Haleon and develop your strategic skills in a supportive environment.
- Qualifications: We're looking for organised, curious self-starters with strong analytical skills and media knowledge.
- Other info: Hybrid working model with opportunities for personal and professional growth.
The predicted salary is between 43200 - 72000 £ per year.
BRAND: Starcom
Job Function: Client Management
Location: London, United Kingdom
Experience Level: Intermediate
Workplace Type: Hybrid
Company description
Publicis Le One is a bespoke 120 person strong Publicis Media agency proposition for Haleon the newly launched rebrand of GSK Consumer Health, looking after flagship household health care brands such as Sensodyne, Voltaren, Panadol, Aquafresh and many more. This role sits within the strategy team delivering for the Global Marketing department for Haleon.
Overview
The Role:
Sitting within the Le One London Hub you will be a core member of our strategy/client team, working directly with a Haleon Global Category client team on specific Haleon brands.
Haleon are undergoing a period of evolution. To continue with their rapid growth they must make deeper, more persuasive and more emotional connections with consumers. You will play a front-line role in this journey by supporting the Strategy Director in building audience understanding and shaping communication strategy. You will collaborate closely with our creative agency partners to ensure we operate at the leading edge of integrated strategic media thinking and practice.
Consequently, we are seeking candidates with local media planning experience who are looking to push their career into higher-level strategy at a global level. We are looking for driven and emotionally intelligent candidates who have proven client management expertise and who will bring energy and enthusiasm to our strategic client work and team!
Learning Opportunities
You will work very closely with both an Associate Director and a Strategy Director to develop your Strategic skill-set
You will have access to a close knit hub-team of specialist strategists and media experts to tap into
We will identify areas for development and work together to find and select training programmes to suit
On arrival there will be time incorporated to upskill yourself in a broad range of areas
Responsibilities
You will report into the Global Strategy Director and assist them in developing and deploying global brand strategies on a day-to-day basis, collaborating regularly with Publicis teams based in Haleon\’s Design Markets to gain data and insights that will feed into these strategies. You will work in partnership with your Strategy Director and creative agencies to help develop cut-through communications and deliver our annual client scope of work and thought leadership programme.
Specific deliverables include:
- Support the Strategy Director across all Brand level strategy – Audience strategy, Annual media strategy, Product launches, Market expansion strategies
- Development of media strategies and guidance to support local market campaign planning
- Oversight of local market activities, ensuring that they adhere to centrally developed guidelines, with delivery of quarterly reporting
- Assist in network management and best practice sharing across all disciplines, driving regular local market calls to build relationships and \’one team\’ spirit, champion best practices, and deploy & track key digital priorities.
Qualifications
What are we looking for?
- Organised and curious, with a strong analytical side
- A self-starter with great attention to detail, someone who keeps things moving
- Naturally interested in consumer behaviour and what makes them tick, how to influence them, think laterally, and problem solve
- Loves the ideation side of planning, using media knowledge to support strategies
- Confident speaking in a crowded room/call, delivering opinions with diplomacy and assertiveness
- Good skills in PowerPoint and Excel
Additional information
Starcom has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS – Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
- BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
Full details of our benefits will be shared when you join us!
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG\’s (Employee Action Groups).
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Global Strategy Manager employer: Publicis Groupe UK
Contact Detail:
Publicis Groupe UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Strategy Manager
✨Tip Number 1
Familiarise yourself with Haleon's flagship brands like Sensodyne and Panadol. Understanding their market positioning and consumer engagement strategies will help you demonstrate your knowledge during interviews.
✨Tip Number 2
Network with professionals in the media and strategy sectors, especially those who have experience with global brands. Attend industry events or webinars to connect with potential colleagues and learn about current trends.
✨Tip Number 3
Showcase your analytical skills by preparing case studies or examples of how you've successfully influenced consumer behaviour in past roles. This will highlight your ability to contribute to audience understanding.
✨Tip Number 4
Research Publicis Le One's recent campaigns and initiatives. Being able to discuss their work and suggest improvements or new ideas can set you apart as a proactive candidate who is genuinely interested in the role.
We think you need these skills to ace Global Strategy Manager
Some tips for your application 🫡
Understand the Role: Before applying, take time to thoroughly understand the responsibilities and qualifications for the Global Strategy Manager position. Tailor your application to highlight how your skills and experiences align with the specific needs of the role.
Craft a Compelling CV: Ensure your CV is up-to-date and clearly outlines your relevant experience in client management and media planning. Use bullet points to make it easy to read and focus on achievements that demonstrate your strategic thinking and analytical skills.
Write a Tailored Cover Letter: Your cover letter should reflect your enthusiasm for the role and the company. Mention specific Haleon brands you admire and explain how your background makes you a great fit for the team. Be sure to convey your understanding of consumer behaviour and strategic media thinking.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial for the role.
How to prepare for a job interview at Publicis Groupe UK
✨Understand the Brand
Before your interview, take some time to research Haleon and its flagship brands like Sensodyne and Panadol. Understanding their market position and recent developments will help you demonstrate your knowledge and enthusiasm for the role.
✨Showcase Your Analytical Skills
As a Global Strategy Manager, analytical skills are crucial. Be prepared to discuss how you've used data to inform strategies in previous roles. Bring examples of how your insights have led to successful outcomes.
✨Demonstrate Emotional Intelligence
This role requires strong client management expertise and emotional intelligence. Think of examples where you've successfully navigated client relationships or team dynamics, and be ready to share these during your interview.
✨Prepare for Collaborative Scenarios
Collaboration with creative agencies is key in this position. Prepare to discuss how you've worked in cross-functional teams before, and be ready to share your approach to fostering teamwork and driving projects forward.
