Senior Product Manager - Personalisation
Senior Product Manager - Personalisation

Senior Product Manager - Personalisation

London Full-Time 43200 - 72000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead the development of personalised experiences across digital and physical channels.
  • Company: Holland & Barrett is a leading health and wellness retailer transforming into a digital-first business.
  • Benefits: Enjoy remote work options, a generous holiday allowance, and exclusive discounts on products.
  • Why this job: Shape the future of personalised wellness while working in a fun, collaborative environment.
  • Qualifications: 5+ years in product management with a focus on personalisation and customer experience.
  • Other info: Join a team passionate about health and wellbeing, with opportunities for career growth.

The predicted salary is between 43200 - 72000 ÂŁ per year.

At Holland & Barrett , we\’re on a mission to make health and wellness a way of life for everyone. As one of the world\’s leading health and wellness retailers, we\’re transforming into a digital-first business to meet the evolving needs of our customers. Technology is at the heart of this transformation—driving smarter personalisation, seamless experiences, and empowering our teams to build deeper customer relationships.

The Role

We\’re looking for a Senior Product Manager – Personalisation to lead the development of connected, highly personalised experiences across our digital and physical channels—including our website, app, and in-store technology.

This isn\’t just about product recommendations. It\’s about delivering end-to-end journeys tailored to each customer—whether they\’re browsing online or shopping in-store. Your work will directly support our ambition to help every customer achieve their unique health and wellness goals.

You\’ll take full ownership of Holland & Barrett\’s in-house personalisation capabilities, driving strategy, roadmap definition, and execution across multiple delivery streams. Working closely with engineering, CRM, marketing, UX research, design, data science and commercial teams, you\’ll ensure everything we build delivers measurable value across the customer lifecycle.

What You\’ll Be Doing

Lead the personalisation squad to define and deliver a clear product vision, strategy, and roadmap across all customer touchpoints.

Deeply understand our customers—their behaviours, needs and motivations—through data and research.

Partner with UX researchers to validate ideas, uncover insights, and optimise customer journeys.

Collaborate effectively with both technical and non-technical teams to deliver high-quality, customer-first products.

Work closely with cross-functional stakeholders (data science, analytics, design, UXR, commercial) to drive insight-led product development.

Own delivery across multiple squads, including writing PRDs and managing a prioritised Jira backlog.

Continuously optimise through A/B testing, experimentation, and performance analytics.

Track and deliver against key success metrics—engagement, conversion, NPS and frequency of shop.

The Person

5+ years\’ experience in product management, ideally within personalisation, CRO, or digital customer experience.

A strong track record of delivering impactful digital products that drive both customer and commercial value.

Deep understanding of omnichannel customer journeys and how to create seamless, consistent experiences across them.

Comfortable owning the full product lifecycle—from discovery through to launch and iteration.

Experience working with cross-functional teams in a fast-paced, agile environment.

Confident using data, experimentation, and research to make informed product decisions.

Clear, collaborative communicator with strong stakeholder management skills.

Passionate about creating simple, engaging, and personalised experiences that put the customer first.

Knowledge of machine learning, product recommendation engines, or omnichannel personalisation.

Experience with composable commerce platforms and embedding personalised journeys into them.

Ready to shape the future ofpersonalised wellness at Holland & Barrett?
Apply now and join a team that\’s redefining what it means to live well, every day.

Technology Incentive Scheme – we offer different bonus schemes for all grades in Technology, starting at 10%.

Learning and Development opportunity with Holland & Barrett is a great base for career development long term.

Company pension contribution

️ Your wellbeing is paramount so you can get away and take 28 or 33 Days Holiday per year.

Refer and Earn Scheme – as we\’re growing you can earn money by referring people to join us from your network.

Epic Extras gives you access to exclusive benefits, free advice and savings from a range of retailers and providers.

Stay healthy with Discounted Products – from day one you\’ll get a 25% discount (on top of other promotions) when you shop at H&B on anything that you buy.

We all need a little help sometimes, so we offerFree 24/7 Confidential Advice & Colleague Welfare.

Mental Health First Aiders – we have lots of qualified Mental Health First Aiders because its all about your health & wellbeing.

We have colleagueReward and Recognition Schemes, so your hard work and loyalty won\’t go unnoticed.

And many more!

The Company

  • Holland & Barrett is one of the nation\’s most loved and trusted brands, known for offering quality health food, vitamins and supplements all sold by highly trained and qualified advisors.
  • Bucking the current trend of high street retailers, we forecast significant growth and expansion plans in the coming years, with considerable investment going into all areas of the business. We certainly embrace change and drive speed in everything we do. Every day presents a different challenge, but every day is also filled with fun, teamwork and passion to succeed and surpass every expectation.

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Senior Product Manager - Personalisation employer: China-Britain Business Council

Holland & Barrett is an exceptional employer, offering a vibrant work culture that prioritises health and wellness while fostering innovation in a digital-first environment. With generous benefits such as a competitive pension scheme, extensive holiday allowance, and a commitment to employee development, we empower our team members to thrive both personally and professionally. Join us in redefining wellness and enjoy unique perks like discounts on products and access to mental health support, all while being part of a passionate team dedicated to making a positive impact.
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Contact Detail:

China-Britain Business Council Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Product Manager - Personalisation

✨Tip Number 1

Familiarise yourself with Holland & Barrett's current digital offerings and personalisation strategies. Understanding their existing products and customer journeys will help you articulate how your experience aligns with their goals during discussions.

✨Tip Number 2

Network with professionals in the health and wellness sector, particularly those involved in product management and personalisation. Engaging with industry peers can provide insights into best practices and may even lead to referrals.

✨Tip Number 3

Prepare to discuss specific examples of how you've used data and customer insights to drive product decisions in previous roles. Being able to showcase your analytical skills and results will demonstrate your fit for the role.

✨Tip Number 4

Stay updated on the latest trends in omnichannel personalisation and machine learning. Showing that you're knowledgeable about emerging technologies and methodologies will set you apart as a candidate who can contribute to Holland & Barrett's innovative approach.

We think you need these skills to ace Senior Product Manager - Personalisation

Product Management
Personalisation Strategy
Customer Journey Mapping
Data Analysis
Cross-Functional Collaboration
Agile Methodologies
Stakeholder Management
A/B Testing
Performance Analytics
User Experience Research
Technical Understanding of Machine Learning
Experience with Composable Commerce Platforms
Roadmap Definition
Clear Communication Skills
Problem-Solving Skills

Some tips for your application 🫡

Understand the Role: Before applying, make sure to thoroughly read the job description for the Senior Product Manager - Personalisation position. Understand the key responsibilities and required skills, and think about how your experience aligns with them.

Tailor Your CV: Customise your CV to highlight relevant experience in product management, particularly in personalisation and digital customer experience. Use specific examples that demonstrate your ability to lead cross-functional teams and deliver impactful products.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for health and wellness, as well as your understanding of omnichannel customer journeys. Mention how your skills can contribute to Holland & Barrett's mission and the specific role you are applying for.

Showcase Data-Driven Decision Making: In your application, emphasise your experience with data analysis, A/B testing, and using insights to drive product development. Provide examples of how you've used data to optimise customer experiences in previous roles.

How to prepare for a job interview at China-Britain Business Council

✨Understand the Company Mission

Before your interview, make sure you grasp Holland & Barrett's mission to promote health and wellness. Be prepared to discuss how your experience aligns with their goal of creating personalised customer journeys that support individual health objectives.

✨Showcase Your Product Management Experience

Highlight your 5+ years of product management experience, especially in personalisation or digital customer experience. Prepare specific examples of impactful digital products you've delivered and how they drove customer and commercial value.

✨Demonstrate Data-Driven Decision Making

Be ready to discuss how you've used data, A/B testing, and customer research to inform product decisions. Share examples of how you've collaborated with cross-functional teams to optimise customer journeys based on insights.

✨Communicate Clearly and Collaboratively

As a Senior Product Manager, strong communication skills are essential. Practice articulating your ideas clearly and be prepared to discuss how you've effectively managed stakeholders and collaborated with both technical and non-technical teams in previous roles.

Senior Product Manager - Personalisation
China-Britain Business Council
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